I prefer Option A as my first choice. The colors are bolder and brighter and it's more eye catching. Option B is perfectly fine but it looks more muted and doesn't make the same impression.

These three colors go better together.

The colors seem to stand out more and are more vibrant with the black rolls

I chose A because I really like the darker looking brown as the white in B is harder to focus in on the colors.

I think that these colors look better together than option B.

A looks like the ribbons are slightly wider.

I prefer option A. I like the darker spool. I think it looks classy.

The ribbon color presents better on A and looks much prettier.

I think the dark spool makes it much easier to see the colors better

I like A better because I like the color of it, also you can see it better with the black in between them.

I chose A because the red seems richer to me. I also like the lighter beige color more than the darker one in B.

Option A drew the eye quicker and the use of the darker color gives the product a richer feel.

I would buy Option A because I like the dark wood against the ribbon colors.

The brown spool helps make the ribbon more visible.

I think that the color of the spool makes it easier to see the ribbon in comparison to the color of the spool in Option A.

They are so similar but I like that in A there is more contrast between the ribbon and the spool it is on, makes it easier to see the ribbon.

A seems to have more vibrant colors on the spool than B

The black spool makes the color look more rich and is a nicer presentation

I like the black spool, I feel like it gives me a better idea of what the colors truly are and how much is left on them, the natural color confuses my eye a bit.

I would prefer option A because I like the darker color of the spool

the contrast between the roll and the ribbon stands out more

I think the colors in A are more intense.

I like the black roll better as it lets me clearly see the colors of the ribbons.

I chose A because the black helps distinguish between the different ribbons.

Although the colors of the threads are all the same, it is easier on the eyes with the darker colored spool.

I chose this option because i liked the ribbon colors more and also the black spool instead of white.

I would probably choose option A because the black background is less likely to show dirt/fingerprints.

I like the dark wooden spool it contrasts well with the ribbon colors. I also like the ribbon colors overall in option A a tad more than option B. I think the ribbon on the far left is different which is what I liked more in option A.

I like the darker wooden spools. It makes the ribbon colors stand out a little more.

I would rather buy A I prefer the brown color on the outside it looks the best

The black color that was added did it for me.

I prefer the easier visibility and blocking of this item. It clearly denotes what the item is and how much of it there is

I Like Option A better, it cat my eyes right away

The dark brown color of the ribbon holder has a better contrast with the colors of the ribbons compared to the light colored holder. If you squint at the light colored holder, the white ribbon in the middle almost disappears.

This one looks nicer with the black on it. It catches my eye a lot more than the other option.

A for the use of a contrasting darker color for the spool that holds the ribbons.

The colors of the ribbon is more bright. so I chose A over B.

The description jumps out at me quicker

I like the darker brown spool. it looks higher end than the light untreated wood.

i like the richer colors of option a over the lighter more washed out coloring of b

I feel the black outline helps to visualize that it is 3 rolls of ribbons.

The colors stand out better in A.

I like the dark spools better because they make the colors stand out more.

I like the appearance and description of A. B looks like it forgot something

I choose A. I really like A. I love the colors for A. So if I was on Amazon searching and looking. I would definitely click on A and buy A.

I flipped a coin. They're so alike there really wasn't anything to go on, other than the color of their wooden spools, so I picked the one I thought looked better for this purpose. That's really all I can say.

I like the colors in A better than B

i like the colors better in choice A. i think it stands out more and really pops.

I like the dark color scheme of the spool on Option A. It makes the colors of the ribbon pop and look vibrant and new. I would purchase.

I like this image because the spools have black plastic ends which make it easier to differentiate where the thread starts or how to find the spool in a box of others.

I chose Option A as I think the black spool shows the color of the craft ribbon off better than the lighter beige color of Option B. The colors sort of blend into the option B spool. It is easier to picture the ribbon in use on the darker spool.

I like A more with the black color of the spool it makes the colors pop more and you can tell the color better

The colors stand out more, look more vibrant.

for some reason, the black spacing makes me look at that product more than the other one. I think the black spacing in between gives me more definition to it and i can easily see the three shades.

the clear delineation between the ribbons with the dark color makes it look more attractive. The spool with the lighter color makes it look like the ribbon is wrapped around haphazardly.

I think the darker wood spools are actually a bit more attractive, but I can imagine myself recycling the wood spool after I used up the ribbon, and the natural unstainef wood in B would be more useful for making other crafts with.

I prefer the lighter case just because it makes the part of the a lot cleaner, and it looks like it comes with more product

I liked both options but the slightly darker brown in Option B feels more Christmas like to me.

I think the color is just a little bit more Christmasy thing little bit more goldish.

When choosing double faced ribbon set, I would rather pick option B. I liked these colors more. Seems the best one for me.

These colors remind me of granite or marble, so colors of very expensive tastes and looks. It is very contemporary and could be layered with modern touch just as the marble and granite can

Option B is the spool that I would be more likely to purchase, as I prefer the lighter wood color on it to the darker color of Option A.

It's simply a matter of shades here -- my personal preference is for the shades of colors in option B as they compliment my existing color scheme.

It appears that the tan ribbon in B is darker than A. (At least on my screen.). I like the darker set of colors because they’d stand out and have more contrast. I really like the red/maroon color.

The natural wood color spool would be more versatile to reuse once the ribbon was gone.

B wold be my choice because of the spool color. I like the lighter color spools one the black.

I like B, because overall the tones seem very warm. I think the tone of brown goes really well with the red.

It may just be the color of the spool, but to me, the ribbon in Option B just looks more bright & vibrant. Expecially the color on the far left of the spool. That ribbon's color just looks "healthier" than the color of the ribbon in Option A.

I think option B looks higher quality and it's nice colors.

The colors look brighter. I also like gold more than silver.

I like option b, the natural color spools make the colors seem more true

I chose B because the colors look more vibrant to me. A looks a bit faded out. B looks more present.

I thought the colors of the ribbon “popped” more and looked more attractive next to the lighter color.

I prefer the lighter background for the ribbon holder. It looks better with the colors in my opinion.

The colors in Option B seem to go together better and the reels are more attractie.

This one catches my eye better because of the light color of the roll it is on.

B has better color choice, looks more eye catchy and appealing.

I prefer B. Although the products are very similar, my eye is attracted to choice B more, as the lighter colored spool makes the ribbon seem more high quality.

It is pretty cool to get a wooden spool and I would want to see the natural wood color instead of black paint.

The ribbon is shinier.

Looks classier/more expensive and like it would work beyond Christmas only gifts like weddings or Valentine's day

The only difference between A and B is the color of the spool they are on. I chose B because I think the lighter spool is easier to see the ribbions.

I would choose Option B because the ribbons seem more separated and easy to access. I think the colors stand out more.

The light packaging makes the package feel more luxe - the black one looks cheap.

I like both, they seem very similar. My eyes were drawn to option B as the product seems brighter and slightly more aesthetically pleasing.

Option B because the Wooden Spool is lighter than A but both product pictures caught my attention, but I particularly like the color of the ribbon in option B and the color of the Wooden Spool.

I would buy this one because I like the colors

The lighter color between the ribbon makes it easier on the eyes to see the colors of the 3 options

The ribbon spool with lighter wood coloring feels more natural and ecofriendly.

I like the wooden look of the spools for this ribbon, gives it a classy feel

I like the look of the light wood much better than the dark green. B makes it easier to distinguish the colors.

It is more eye-catching

I picked B because the lighter brown of the spoon makes the colors stand out better and look nicer. The colors in A and B are the same, but B just looks so much more vibrant because the black on the spool is too dark and heavy

Ribbon choice B has richer colors and would be my first choice.

This was a close choice but I like the darker bronze colored thread in option B.

I think the lighter color makes the colors of the thread pop out more

The selection of colors of B are better than image A.

these colors seem most on par with christmas decorations.

I feel it is easier to see the colors in choice B.

I prefer option B. I feel like the color of the roll helps me to see the true color of the ribbon itself.