Mobile App Test Marketing


Get real user consumer feedback on your mobile app before you publish.

Test market your mobile apps quickly and privately with our unbiased audience.

Test Your App Art Now →

1 Minute Setup, Results In 10 Minutes!

Used by Half of the Top-Grossing iOS Strategy Games


Trusted by Thousands of Customers

Get Real App Feedback From Real People

Give your app an unfair advantage. Find out what real people would choose and why before launching your app.

App Store Screenshots

Test how eye-catching and clickable your screenshots are in the App Store.

Mobile App Icons

Find the perfect icon for your app.

Mobile App Ideas

Validate your ideas before committing resources to them.

Mobile App Screenshots

Discover the most appealing screenshots for your App Store listings and marketing collateral.

Get 50 instant poll responses for $50.

Start optimizing your mobile app with audience-driven data today.

Start a Poll or Learn More

Current Ways To Test Market Your Mobile Apps

Trust Your Gut

It's your baby. Which one feels right? Are you willing to invest your time and money into a purely gut decision?

Ask Friends & Family

Send an email to your friends and family with the different mobile apps and ask for their feedback.

Buy Ads

Create a Google Ad or Facebook Ad for all the different mobile apps and see which one has the highest click-through rate (CTR).

Or Use PickFu!

PickFu gets you the same quantitative and unbiased results as buying expensive ads, but much faster and without any of the hassle of trying to figure out how to setup the ads. As a bonus, you get written qualitative feedback you can use to further iterate on your mobile apps.

Armed with this data, you will have the confidence to choose the best mobile app.




How PickFu Compares

Friends & Family
Buying Ads
Your Gut
Definitive Quantitative Result
Qualitative Actionable Feedback
Fast Turnaround
Unbiased & Anonymous
Large Representative Audience

Get 50 instant poll responses for $50.

Start optimizing your mobile app with audience-driven data today.

Start a Poll or Learn More

Why use PickFu to test your mobile apps?

1-Minute Setup

Write one question and provide 1-8 options, and your mobile app poll is ready to go.

We Bring The Respondents

Our panel matches US demographics for balanced, unbiased results for your mobile app.

Quick Results in Minutes

Keep iterating on your mobile app throughout the day as you instantly get feedback you can use.

Audience Targeting

Target your poll to segments like Amazon Prime Members, Mobile Gamers, and more. Read more about Audience Segmentation.


Learn the why behind each response and make better mobile app decisions going forward.

Demographic Info

Slice and dice responses by age, gender, ethnicity, income, education.

Get 50 instant poll responses for $50.

Start optimizing your mobile app with audience-driven data today.

Start a Poll or Learn More


Mobile App Icon Test
Find the most appealing app icon


App Store Screenshot Test
Optimize your app store marketing creatives


Iterate on the Best Mobile UI
Save on development costs with early testing

Mobile App Developer Testimonials

We chose PickFu because of the quality of the users and the speed at which we get results! Other online survey services take up to a week to complete, and we just don't have that time....Since it takes less than 15 minutes to get the survey results, we were able to alter our designs immediately and re-test them.
PickFu helped us make informed decisions around our art that are paying off well for Boomie Blast. We were able to leverage a lot of what we tested to make sure our game art is on point with our intended audience.
PickFu is one of the easiest & fastest ways to find out which of your mobile app screenshots or icons will drive more app downloads.
I can't recommend this service enough - what was eye opening to me was the comments the people left. They were even more valuable than the results of the test. You could tell that the people that chose the name "Super 80s World" really got it. The demographics backed it up even more: those responders were closer to the target age and salary demographic.
When we created our unique 3D Fashion Game for iOS and Android we used PickFu extensively to poll different icons, section names and even the name of our game itself! It's a cost effective, fast and very helpful service.

Blog Posts About Optimizing Mobile Apps

  • Naming-in-game-virtual-currency
    Which One Won? Naming an in-game currency

    Developing a new mobile game requires many decisions along the way. Some decisions are obvious, like coming up with a mobile app name and designing an icon for your game. Some decisions are much less obvious though, like choosing a name for the in-game currency. In the mobile app GawkBox, you play mini-games against other […]

  • Mobile-app-icons-college-students
    Which One Won? Creating an app icon for college students

    When someone is scrolling through the app store, what’s the first thing to catch their eye? The app icon! With this in mind, creating an app icon that’s catchy will help increase your downloads. If you only have a mediocre icon, people will scroll right past your app without taking a closer look.  A company […]

  • Choosing-app-color-palette
    Which One Won? How to choose a brand color palette

    The design of your app can make or break your business. No matter how good your app idea is, it must have a great design behind it. The app functionality is important, but so is the user experience, layout, and brand color palette.  After coming up with two different color schemes for the HappySeller app, […]

Get 50 instant poll responses for $50.

Start optimizing your mobile app with audience-driven data today.

Start a Poll or Learn More

Join the thousands of mobile app developers using PickFu to optimize their mobile apps. Target audiences by mobile device, mobile game genres, play mobile games, and app store spending. Don't take our word for it — read their reviews of our mobile app testing software or browse some real mobile app polls. Learn how customers use PickFu for app store optimization (aso).