A because simple routines can lead to life changing experiences and this book is about that.

I like little things as it makes the goal seem obtainable

A I feel has the best cover that looks the best and is able to stand out.

I would choose choices A and B first because of the background theme colors which make it really easy to read the details of the book as compared to C.

Option A seems more interesting and like it may have a different point of view, Option B and C seem like they wouldn't be something I would like and pretty straight forward.

B is first because it feels most applicable to my life. Also, it's very thought-provoking. I find myself wondering why someone would name their book such a creative title. It feels like it is a book for deep thinkers. I ranked B next due the color scheme and imagery. It seems very similar to option C in terms of topic, but option C felt too extreme for my taste. I feel option C is very masculine and I prefer more gentle reading. For that reason of masculinity, I ranked C last as I feel B is the best neutral and gentle design for that topic. Again, option A catches my interest due to how thought-provoking it is. Also, I like the color scheme on A.

Make your bed is universally relateable. I'm not into military or ownership at all, but I have to make my bed....

Compared to the other titles, option A seemed to be the most intriguing. I especially liked the idea of "little things" perhaps changing someone's life or the world.

I chose panel A. I like the "Make Your Bed." It got my attention and I know there is a lot of things I can fix about my own life.

I choice C since I like books that can help improve the life of ourselves. Even change our perspective of our thinking. Then B is ranked 2nd is nice advice to learn how to become a better leader within our destiny and others around you whether it is with family, friends, and coworkers. Then C is last because anything military never interest me.

A beautiful timeless cover thst gives off similar feelings of 7 habits of highly effective people.

If I were shopping on Amazon, I would rather buy this book because it doesn't imply that it's about or for military associated people. I also like the simple color scheme of the cover.

I like the title of choice A, I would want to know more about it. Choice B is cool because of the ship in the water, it seems interesting.

I chose option A first because the main title in large text initially drew me in, but then I read the smaller text around the main title and like it even more. I chose option B second because I felt like the title "LEAD TO WIN" all in bold caps really portrays the common theme of the three books. Option C is last because I don't find the cover to be really attention-grabbing.

I like A the best because it seems like a good set of stories that the author learned as well as a self-help book that describes little things about my life and daily routine that I can change to make my life a little less stressful or more enjoyable. I also like that it talks about how the little changes can affect your life and maybe even the world. It makes me think about how much I can accomplish if I put my mind to it so it gives me a sense of confidence and encouragement to face the day. B is next because I like the idea that it is 33 stories in the book. Short stories like this sounds like it is can be very easy to read and therefore the book feels more enjoyable. I like that each story is going to have a lesson to it that the author learned when he was experiencing whatever happened in his life. I like that it talks about leadership because I've always thought of the military as being very organized in terms of their leadership and that can make things run so smoothly. C is last because it seems like it is just one story, with maybe only one big lesson to learn from the whole book. Mentioning the Navy Seals makes me think that I might not be able to relate to it as much, as much as I have respect for the Navy Seals, but they go through such tough trials and situations and I probably will never experience anything like that in my life. They train so hard in such harsh conditions and that just doesn't apply to my life.

The title Make Your Bed is creative and interesting

I love option A the most because it looks like the most down to Earth book make me more interested in it.

None of these books appeal to me, but the option A is the least cringe. The other options feel like one of those brands that's "Marketing to men."

A seems maybe more lighthearted and relevant to everyday people. The powerful stories headline in B has my attention. I am intrigued by bestseller status of C .. but A & B still spoke more strongly to me. I probably am not the target market for the leadership books however...

The color of C felt too depressing. I liked that B had the brightest background.

The imagery on the cover really grabbed my attention, especially knowing that the book is written by a retired admiral.

I like the background picture and overall look of option b most. Option c had a strong appearance but kind of bland. Option a was the weakest

I would pick B because I like what the title say and I would love to learn how to winA would be my second choice because of the title Make You bed little that can change your world I just would like to find out about itC choose this one as my last due to its title wasn't that interesting in reading it

I like the cover here that says learn how to lead to win the most because we see a picture of a battleship and that's very iconic and I like the blue sky color with the text in the background but also mixed with the blue water and the battleship and we understand that this is a serious book about military leadership and it has a much stronger message with that cover than the other two book covers that we see here

I like the one with the Navy ship on the front the most. It also sounds more appealing to read.

I want to read a book that is bold. Option B looks like that kind of book.

Option B is the best as the aircraft carrier just gives it an air and strong presence.

Option B looks the best because of the blue background. I like that there is a ship and water on the cover. It has the best art and nice big text.

Option B looks the best because of the American military aircraft carrier on the cover.

I think based on what grabs my attention most, is what I would buy. Option B grabs my attention because of the imagery provided, where as the others are rather bold and boring.

B seems actionable and powerful. A seems wise but for an older audience. C seems cheap.

I selected choice b because I liked the colors also it fit with the topic of the book and the background of the author. The topic of lead to win seemed to match well with a sturdy military ship plowing through the water.

Option A is definitely the most captivating, as the grandiose image really captures attention.

B I like this shows the ship on the cover

The image of the warship is the best. A made me think it wasn't related to the navy. C is ok but doesn't have an image.

Before even reading the title in option B, I was already attracted by the cover design. The title is also the most preferable.

The real image on the book cover of Option B really, really appealed to me, as it made me feel as if I was actually within the story itself.

I like the Lead to WIn being the words to focus on B. That phrase makes it something I would like to read.

The book with the battle ship on it has me intrigued the most as I like war stories.

I hate Jocko. B is the best because the picture looks better and more interesting

This cover is a work of art with a combination of text style and the big boat at the bottom.

The image on the front cover of option B is the most eye catching and makes me want to know what the book is about.

I would probably buy these if I saw the covers and the messaging

This to me sounds the most direct and not idealistic of the 3 titles

I like that option C mentions the navy seals, this is a very elite group of people and I would very much like to take advice from them.

red banner at the top is much more noticeable on design C and i prefer darker colors anyway

The title "Extreme Ownership - How U.S. Navy Seals Lead and Win" seems to be the best choice. That has good credentials listed right there. I like option B with the aircraft carrier and the title "Learn How to Lead to Win" as an alternative. Good titles in those two first.

Definitely option C because Jocko Willink and Leif Babin are AWESOME!!!! Those two are inspiration and anyone would be crazy not to pick it first honestly. lol I have I heard them on Marcus's podcast and Jocko many times over the years speak on many other platforms. He's great they both are awesome!

C is written by an author I know, simple art work and subject matter im interested in

i arranged these from the most helpful to the least with option C having the most interesting title