A has a well organized and balanced appearance with lettering centered nicely on the cover. This organized manner gives me more confidence that the book content is just as well organized and useful.

The black border is superfluous and does not make the cover look better. The simple yellow sheen looks really nice.

This stands out more and calls my attention first.

I do not like the information and graphic being on a slant, it's distracting. Especially when it comes to investing, A is better.

I like how the buildings are fading away which makes me want to read the book.

prefer the minimal design of the city

This one looks more modern and attractive I think.

I think the straight font makes it a more serious looking title.

I like the building graphic better and that the text is horizontal

The brighter yellow grabs your attention better than the darker yellow

This cover seems more business-like and serious

Option A is more powerful looking. The tilted font/images on Option B make it seem weaker and less trustworthy. If you're looking for success in real estate, then you want something that's strong and faces you head-on. Also, Option A looks a lot more modern than Option B. Option B seems outdated. I would guess that it had been published a couple decades ago. The city graphic in A is also very cool. The dots look like pixels, which helps with the modern image.

This book cover looks more professional and I think it can attract to a lot of readers because it looks like an interesting book.

The brighter yellow grabs your attention better than the darker yellow

The yellow color is sharper and city buildings are unique and artistic

A is a brighter color which makes it more attractive of a choice.

The text and image being level make it more appealing and less like comic book writing.

I strongly prefer Option A. I think the angle in which the text is written on Option B looks weird. Even if it was straight, I prefer the look of Option A.

I like Option A better than Option B, because it stands out more. The colors in Option A are more vibrant and visually appealing than the cover in Option B.

I feel this book cover is much more appealing as the design appears to be more eye catching, up-to-date, and overall, best represented.

this one is easier to read

The bright cover stands out to the consumer.

I like the brightness of the yellow color in Option A. Option B looks cheaper to me.

Choice A has a more appealing and eye-catching hue of yellow. It makes the letters pop out of the cover. I also appreciate the author's name being in red as well, it creates a nice color-balance between the black/red color scheme used on the top. Lastly, I think the block format lends itself better when discussing real estate especially in relation with the juxtaposition of the skyscrapers' picture.

This feels like a more professional design. The graphics are more modern and clean and interesting to look at. The design makes me trust the book more and therefore makes me want to buy it.

Choice A is easier to read

I like A because I think the color and the letters being straight across as opposed to on an angle is more appealing. I also like the graphic better.

I think Choice B looks really dated therefore Choice A is more appealing.

Choice A seems more cheerful and bright.

I like the buildings in this one

I like the angle and the more muted colors

THE YELLOW IS TOO BRIGHT ON OPTION A FOR ME.

I like that the words are slanted. The image is bolder as well.

The slant of the text and image is much more eye catching.

Option B is more interesting. It catches my attention because the text is more unusual. I like the fact that it is slanted, it appears more unusual. Plus, I like the color of the text and the dark graphics. It is more eye catching

I like the slope design of the city here, it brings it out more than the other one

It looks more old timey and caught my eye a lot more

I think the fonts and everything being on a slant is more appealing to the eye. Vote A looks boring.

A looks more plain and less animated. B's picture looks sharper and more attention grabbing

The orange color looks warmer and the tilted letters are eye-catching.

I liked the clearer picture of the buildings.

The slanted wording is more attractive

B seams like it was done by a professional. A looks like a desk top home publisher. The font really stands pout in B compared to A.

the yellow on the right is bright and offputting

This is a close one, but I choose A because it comes across as more dynamic and energetic. On a shelf of books to buy at the store it would be the more attention grabbing one.

The cover illustration and fonts look modern and eye catching. Option A feels very dated and put together quickly.

The slant font really grabs attention.

I prefer the more muted yellow

The cover for Option A is too bright and amateur looking. Option A's skyline is fuzzy giving me a feeling of being unsure. I chose Option B because the color is serious and layout is clear and crisp.

I like the color scheme of B better because it looks more professional