looks a little better

It makes it more personal

I would choose option A because reading the cover makes me feel like I'd find out something more about myself while reading the book.

I like this cover better with the title asking the question because it makes you think, meaning it's more captivating.

b is good

B A is good

More intriguing title that provokes thought.

It is so interesting.

I prefer the one that asks a question, the other sounds more like a weird detective novel.

It looks so attractive.

Its looking attractive.

First one sounds more personalized than the other generic one.

I think the question, "Are you the unknown expert?" gives it a personalize feeling and I think it feels more geared towards the user.

Option A is more unusual. Option B is kind of boring. Option A attracts more attention by asking us a question about ourselves. It also goes better with the picture.

Feels more personal yet seems a bit wordy, I do like it better because it appeals to me and makes me feel like I could discover something about myself

i creates interesting to read the book..

Asking the Question : Are you the Unknown Expert?' is more grabbing and making one think quicker with the question "Well, Am I am?" puts one in the thinking capacity to want to read more about the article.

This title suggests that I might have an idea that could generate income. The alternate title suggests someone else holds that role.

Perspective works best, since its a self-help book identifying how "you" can unleash your ideas. The other isn't as personal

I like how A asks if you are the unknown expert.

This title is more tempting to me because it causes you to perform a "self-inventory"

i like her lips

The question, "Are you the unknown expert?" in option A seems to pop out and grab my attention better. It also seems to personalize it better than option B.

The title is a little clearer and gets the point across

good design, and perfect color combination

I like A. It grabs my attention with an intriguing mystery. Choice B does not make it clear who the expert is- the reader or the author.

More likely to grab someone's attention and interest

The title being a question makes it more appealing to me

A is too wordy and you shouldnt title a book with a question

it is good

i liked this pic so i choose them

I like to choose this because of it is so creative.

Less is more when it comes to book titles. I like this title.

You don't need the question, it doesn't do anything to draw attention to the title.

Shorter is always better. Consumer attention is small. B is superior to A.

The title sounds much more authoritative.

Sounds better as non-question

A would make me just google things. The cover shouldn't ask a question.

I like this option, because I did not like the question as the title. I don't like the face of the woman on the cover. She does not look like she has anything to tell anyone. It seems offensive to your target market.

The title as a statement makes me feel like the book will help me to become "the unknown expert", while the title as a question makes me feel like the book will help me to identify if I already am "the unknown expert" or not, but won't necessarily help me to become that if I am not already.

The title is simpler.

A cleaner cover design.

I like the headline wording

The title of the book seems more authoritative and better without the use of the question mark, which is why I chose option B.

I think magazines with questions In the title are unintelligible and tacky.

I'm not drawn to the title in the form of a question. This statement is more definitive.

Sounds nicer and the title is not crowded.

Choice B looks less crowded and gets straight to the point.

I LIKE THIS COVER

In general I do not like either book cover. I dislike choice B less, so voted for it. Not sure why I dislike the covers, but they both are not appealing to me.