The world-famous mixed martial artist is the face of Dystopia: Contest of Heroes. To get his character's design just right and ensure that the game would live up to the hype, Beetroot Lab sought the players’ perspective using PickFu.
Latvian mobile game studio Beetroot Lab had a lot on the line with Dystopia: Contest of Heroes, starring mixed martial artist Conor McGregor. The free-to-play strategy game joins a competitive marketplace of apps featuring celebrity characters. Would it resonate with American audiences? Beetroot turned to PickFu to find out.
"We tested [PickFu] and were pleasantly surprised by the wealth of information we can gather from it."