Thrasio, the largest acquirer of Amazon FBA businesses, never settles for good enough. The meteoric rise and sustained success of its Angry Orange brand speak to the company’s knack for bringing out the best in every product, with the help of PickFu.
Thrasio is named for a revered warrior in Greek mythology. It’s a fitting image, given the company’s domination in the FBA roll-up market. With a global portfolio of more than 15,000 bestselling products, Thrasio has a well-oiled formula for success — one that doesn’t include operating in a vacuum. Before making any major creative change, Thrasio takes its ideas to PickFu to get validation from real shoppers.
"Using a tool like PickFu can help every Amazon seller...It works for us, it’s cost-effective, it nets results, and you should be using it in your iterative process as soon as possible."
This free-to-play mobile strategy game needed to succeed in an increasingly competitive marketplace of apps that feature celebrities as characters.
In this final lap of their graduate studies at Washington State University’s Carson College of Business, students create a business plan for a product they know people want and need. How are they so sure? They verify their ideas using PickFu.
Michael Cowden faced a dilemma. He and his team had been working for months on a mobile game called Outrun the 80s. Then a friend in marketing suggested a different name — Super 80s World. Not bad, Mike thought. But is it better than Outrun the 80s?