Digital ad test
Learn which ad your potential customers are more likely to click on.
Question type
2-4 option Ranked
Audience
50 targeted respondents
Price
$124
About this template
A great ad is key to a memorable brand or marketing campaign. Use this template to compare 2-4 versions of your digital ad to see which one your audience prefers. Get feedback from 50 targeted respondents on what they like and dislike about each version.
Who should use this template?
Marketers, designers, entrepreneurs, and others who are creating digital ad campaigns.
When should you use this template?
Use this template when creating digital ad campaigns. You can use it at any stage of the ad design process – early in development to get feedback on the general direction to take, or later when deciding between final creative.
How to use this template
- 1
Step 1: Sign up for free
Click "Use This Template" to create a PickFu account for free or log into your existing account.
- 2
Step 2: Add your images
Upload 2-4 different images of your ad for the audience to choose from. Edit the question text as needed.
- 3
Step 3: Get results
You'll get responses within minutes. Find out which ad won and take action on audience feedback.
From your logo to your website, put your best brand forward
DIY consumer research
Run surveys in just a few clicks. PickFu is easy for anyone to use – no special training required.
Instant feedback on your brand
Test your logo, ads, website, copy, and more to find the version that resonates with your audience.
Act on high-quality insights
Target your ideal customers from our built-in audience. Start getting in-depth results in minutes.
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Frequently asked questions
What is PickFu?
PickFu is a consumer insights platform that gets you feedback from real people in your target audience — within hours, not weeks. Teams use it to test product concepts, game designs, packaging, listings, and marketing copy, then iterate before spending on a launch.
Who is PickFu for?
Product, creative, and marketing professionals who want to make confident, insight-driven decisions. Some have no dedicated research team; others just want answers quickly without commissioning a full study. It's used most in e-commerce and CPG, gaming and mobile apps, and publishing — but it works anywhere you need real people to react to your ideas.
How do I use survey Templates in PickFu?
From this page, click the "Use this template" button to be taken directly to this template (you'll be able to sign up for PickFu or log into your existing account). From your PickFu dashboard, you can also view all templates by clicking "Templates" or "New survey" at the top of the page.
Fill in the template based on the customization options available: add your assets for the audience to review, edit the question text, and adjust the audience targeting if applicable. Then preview your template or click "Checkout" to purchase and launch your survey. Results will start coming back within minutes, and most surveys finish within a day.
What are the benefits of using Templates vs building surveys from scratch?
Templates are pre-built surveys offered at a discounted rate, based on our most common use cases and formatting best practices. They help you save money and cut down on option fatigue from the many customizations available in the regular Survey Builder.
Templates are especially helpful for new users who might need extra guidance, or for anyone in a hurry who wants to attach their images and launch surveys quickly. If you're able to find the use case you're looking for and don't need a ton of extra customization, Templates are a great option.
Can I customize my Template?
PickFu Templates are pre-built, discounted versions of our surveys, and therefore have limited customization options. In some cases, you'll be able to edit the question text and audience targeting traits. If you need additional targeting or customization, use our Survey Builder to design your survey from scratch and get access to our full suite of options.
How does audience targeting in PickFu work?
The PickFu panel is a carefully vetted, built-in audience of millions of verified respondents. When building a survey, you can choose a random audience or reach your target audience by selecting from 100+ traits spanning demographics, interests, and behaviors. You can also target by location – our panel is available in 15 countries. Learn more about the PickFu panel.
How much does PickFu cost?
It’s free to sign up for a PickFu account, and surveys start at $1 per response. Survey pricing is based on complexity of your question type and audience targeting, as well as audience sample size. You can also subscribe to PickFu to save money on each survey and access our full feature set.