Dog ownership audience targeting

This is a 2 option poll with 100 respondents targeting Dog ownership (Yes) and Amazon Prime membership (Yes). A sample of responses:

• I like the simple look of the dog. It's more realistic and that's what I wanna see
• This image looks much better. The dog looks much more natural.
• Option b looks to be more realistic in how it looks versus a fake photoshop.
• The sunglasses on the dog are hilarious and would intrigue me to know what the product is all about
• The dog image in Option A looks Photoshopped. It looks and seems fake right away. Then again, the dog in Option B also looks fake, but not as much because it doesn't have the hat and glasses. I think it's just too much with a hat and glasses for this product. Additionally, I like the background items in Option B better because it helps you determine the true size of this product better than Option A.

This is a 1 option poll with 50 respondents targeting Dog ownership (Yes). A sample of responses:

• I think that the ease of administering is the most important, and a powder is the easiest to put into water.
• Ease of use and price. I usually like liquid or powder. But I prefer liquid the most because it soaks into the food.
• I think ingredients is most important. I want to know what I am giving my dog and how it will work for their body. I think a liquid to put in water is easiest.
• The ingredients and the quality of ingredients is the prime factor if it will be something I will buy. I much prefer a liquid, it is a lot easier to administer this to a dog.
• In general, the most important feature is what my veterinarian recommends. Beyond that, I want something from a credible company with a long track record, and proven ingredients that do not include any extras that aren't backed by scientific evidence. As far as format goes, pills are simplest to administer.

This is a 5 option poll with 100 respondents targeting Age range (35 44, 25 34), Amazon Prime membership (Yes), Dog ownership (Yes), and Cat ownership (Yes). A sample of responses:

• I'd be very happy with the pricing, as it is in line with existing brands for this kind of product. I prefer Options E and A as they look modern and hi-tech, while still in line with what I expect this to look like.
• Of the colors, purple stands out the best to me followed by green. It makes the product different and unique. Of the remaining 3 I like B because of the gold and black look followed by A for the gold border and then E.
• The specs of the product appear to be solid and amazing. The price is lower than other similar products on the market. If the quality of the product is above average, I would like to give it a try. Regarding the color design, my favorite colors for home appliances and electric devices are white, black, and silver. Thus, A, B, and E are my top picks. I think A and B are better than C because A and B use a single color for the majority parts of the product (that is my ideal color design). D and C are not my favorite as these two colors are weird in my opinion.
• I chose option B as my favorite because I like that it is a majority black and that it would fit in with most of my furniture and decor in my house.
• Option E because the color would hide a lots of dirt/dust that the product encounters. The price is acceptable

This is a 2 option poll with 50 respondents targeting Dog ownership (Yes). A sample of responses:

• I like the colors used and the images are detailed.
• I like the orange color and design its very appealing to my style.
• I like the label design on the other one better but I chose this one because it lists all the surfaces you can use the product on
• I really like option a It’s bright and colorful it looks good.
• I like this packaging because it is simple and the text is easy to read.

This is a 3 option poll with 100 respondents targeting Dog ownership (Yes) and Amazon Prime membership (Yes). A sample of responses:

• Prefer the real baby blue color over dark blue for kids.
• I simply looked over the color schemes and selected in order of color schemes that seemed the most natural and appealing to me.
• I like the contrasting colors best. A has the most contrast and then c. B is different shades of the same color which I don’t like
• Option C is the most colorful and stands out the most to me with the yellow colors. I would buy that one first. Option A is the second most colorful so I ranked it second.
• I probably would go with option B, but A is pretty nice too. Both are interesting designs.

This is a 2 option poll with 50 respondents targeting Amazon Prime membership (Yes) and Dog ownership (Yes). A sample of responses:

• My choice is blue color because our favorite color is blue so obviously we select blue as my choice.
• I would probably choose yellow because it caught my eye right way. I also usually like products with my contrasting colors
• I like option A because blue is a much cooler and more calming color for me to look at than yellow.
• A is the one I'd chose because I like these color options better.
• Yellow is one of my favorite colors, so I would choose option B.

This is a 1 option poll with 100 respondents targeting Dog ownership (Yes). A sample of responses:

• I would buy from the site. The dog products and items looked professionally made and like they are very durable.
• Honestly, I probably wouldn’t buy these collars and leashes. They look a little too “hunting dog” ish and I prefer collars that look a little softer in both color and texture
• Yeah I would. I like the layout of the website. It's clean, the products look good and I like that there's reviews at the bottom. I have a dog and I didn't know about this website though. The products are a little bit more than I'm used to paying but not outrageous.
• I would most definitely buy a product. The website is set up very nice. It is family owned which makes it even better. Reviews are great and that makes it even better to buy something from them
• I would. The leashes look nice and comfortable. I also like the colors, as they aren't just regular colors.

This is a 2 option poll with 50 respondents targeting Dog ownership (Yes). A sample of responses:

• The orange actually looks angry on this bottle and would be more likely to cause me to look at the bottle and brand name again.
• I like the color of the bottle. I think the name of it is really good. I like that it has a dog and a cat on it.
• I like the orange face on bottle catches my attention more
• The look of the orange here is nice with the flames and I like the contrast for this odor eliminator
• Just based on the label alone, A looks like it would be the better quality.

This is a 2 option poll with 50 respondents targeting Dog ownership (Yes). A sample of responses:

• I think the more colorful packaging looks better
• I prefer the packaging and the label of the product shown in option A because it looks more professional and more classic, that often resumes in quality and good service, making this product the best one.
• Although I like the orange label of A I like seeing all the information on B like the common uses included, that it goes a long way, and where it is derived from.
• Honestly I don't feel any of the options appealing , I'm 50years old maybe it's more appealing for a young person.A - is the one that I prefer because focus more on pet odor and I have 2 dogs and I really like the whole orange bottle. I think you should improve the cat's tail :) lol .My first impression of the other option was poison .
• not a fan of the angry emoji. much more in favor of the large text that says odor eliminator, this is what would draw me in to this product if my dog smells

This is a 4 option poll with 50 respondents targeting Dog ownership (Yes). A sample of responses:

• I chose option D because I would like both the safety blade and the light. These are both really useful tools for when you are clipping nails, so i would like a product that comes with both of them.
• I typically wait for the groomer to clip my dogs nails, but the occasional times I do, I'd love a safety feature that would keep me from getting in to the quick like in A and B. The led light is an interesting concept. I wasn't sure of anything else that could be used.
• I picked D as my first choice because I like how that one gives both the LED light and a safety blade. I picked B as my second choice because if I had to only have one new feature, it would the safety blade since safety is the most important feature to me with this product. I picked C as my third choice because I think a LED light could still be a useful new feature if the safety blade is not available. I picked A as my last choice because I thought that answer was confusing compared to the others.
• I like both the LED and the safety blade together, they both sound useful. If I had to pick one, I'd prefer the safety blade.
• As a dog care professional (I've groomed and cared for dogs for five years) I would say that including Kwik-Stop product and a metal nail file would be incredibly appreciated. Paw balm might be appreciated too. Also, a matching set of large and small clippers would be nice. The safety stops sometimes make our work more difficult because dog nails are not all the same size, so if it's included there should be a way to remove it or swivel it out of the way.