Laura Ojeda Melchor (she/her) is a freelance writer whose work has appeared in Parents.com, Mom.com, Gardener’s Path, and of course, PickFu. She holds a Master of Fine Arts in Writing from Vermont College of Fine Arts. Her debut middle-grade novel, Missing Okalee, was published in the fall of 2021 by Shadow Mountain Publishing.
What is demographic profiling? Demographic profiling is a bit like creating a character for a novel or a film. Only instead of a fictional person for a story, you’re figuring …
One of the best things about PickFu is that you can get attitudinal survey feedback from an objective audience. via GIPHY Let me clarify. An attitudinal question measures subjective things …
When it comes to selling books, the littlest details can make the biggest difference. One author of a middle-grade book (read: for kids ages 8-12) recently ran a PickFu poll …
One of the hardest things for authors to do is summarize an entire story idea in just a few sentences. But if you’re an author who wants to market a …
Book cover designers have one of the trickiest jobs in the industry. They have to create covers that attract the largest possible number of potential customers. This is especially important …
Why you should know how to format a book for Kindle Once upon a time, writers relied on traditional publishing to get their books in front of an audience. And …
Meet the interviewer Meghla Bhardwaj is the founder of The Asian Seller, a community of e-commerce and Amazon sellers who share information and resources on building online businesses in Asian …
eBay has been an e-commerce seller’s dream spot for years — and for good reason. You can sell almost anything on eBay: used items, collectibles, refurbished gadgets, and of course, …
If you’re an established brand, chances are you’ve created a focus group before to get feedback on a product or idea. You invited a group of participants, offered a reward, …
Which One Won? Which print book cover design makes customers reach for a book?
by Laura Ojeda MelchorWhile PickFu is incredibly useful for ebook authors, it’s also a vital testing tool for authors who plan to publish their books in print. One author recently tested four print …