Publishing

Boost your book marketing efforts by using PickFu to test book titles and covers with potential readers targeted by literary preference, reading frequency, and more.

When Amazon first opened its virtual doors in 1995, few could have predicted it would become the biggest e-commerce company in the world. Back then, the founder wanted it to …

We’ve all been using AI for a while (hello Siri, Alexa, and Google Assistant!) but it seems like generative AI is all anyone can talk about these days.  It’s easy …

If you’re creating AI-generated images for your marketing or creative assets (or just for fun), you’ve likely come across both Midjourney and DALL-E 3. But which one is better for …

Artificial intelligence (AI) is more powerful and more integrated into our lives by the day. Modern AI can do everything from monitoring your bank account to making sure your transactions …

Market research surveys are a quick way to collect feedback from your target audience, helping to inform your business decisions. Surveys offer actionable insights into market trends and how your …

This is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Anna B. David Where: Los Angeles, California What: Founder & CEO …

Anna David freely admits she’s made plenty of mistakes along the way to becoming a New York Times bestselling author, popular podcaster, and publisher. Party Girl, her first “almost entirely …

From Cinderella’s evil stepmother to The Parent Trap‘s Meredith, there’s no shortage of despised stepmoms in the stories we encounter every day. But for many people, stepmothers are the pillars …

Book titles have to draw readers into a story and get them excited about reading it. They also have to set the right expectations. Finding this balance can be tricky. …

Welcome to Expert’s Corner, our interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming, marketing, and publishing. While PickFu is your platform for …