Marketing

Make your brand stand out by testing your marketing assets and honing your messaging with PickFu.

survey panel providers

Businesses turn to survey panel providers because they need to conduct market research and gather customer feedback to make informed business decisions. But there are a lot of survey panel …

Do you know what sets the top Amazon sellers apart from the rest? It’s the tools they use to optimize their e-commerce product listings and operations to boost sales.  To …

This is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Ashish Kundra Where: San Francisco, California What: CEO of Conceptual Current …

When shoppers pick up a product at the store, they probably don’t realize how much time and effort goes into every little detail of the product packaging. From the logo …

This is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Katie EckstromWhere: Jersey City, New JerseyWhat: Marketing director at Plugable …

Top tips to selling on eBay

eBay may not be the largest online marketplace, but it serves a niche that even Amazon can’t corner. As the go-to marketplace for buyers and sellers of unique, rare, and …

Colorful Candy Conversation Hearts

How do you create your brand personality? By developing both your brand voice and tone of voice. If you don’t understand the difference in tone vs. voice, you risk making …

An excited woman in a black swimsuit listens to a friend in a shirt whispering in her ear on a light

Opening an online store without an e-commerce marketing plan is like waving at the ocean. You can’t expect much to happen. Today, we’ll dive into 7 e-commerce marketing tips to …

Biggest branding mistakes

As an entrepreneur, you’ve probably spent a lot of time thinking about the biggest branding mistakes and how to avoid them. The thing is, mistakes are unavoidable. When they do …

Artisan doing work on a laptop

Etsy is the one-stop shop for handmade goods, custom gifts, clothing, art, home decor, and those random but awesome knickknacks you just can’t live without. Founded in 2005, Etsy features …