Mobile apps

Optimize your app icons, screenshots, and in-app UX and creatives, by polling targeted audiences like mobile gamers and iPhone users.

A photo of a person sketching an app to illustrate how to sell app ideas.

Mobile apps are expected to generate over $490 billion in global revenue in 2023. If you’re creative and have what you believe is a great app idea, now is the …

Human hand pressing computer mouse with flash of light on background

How many misclicks does it take for a user to give up and leave your website? How many taps before they ditch your app and check out your competitor? It …

An image that reads, "Top Logo Mistakes and What You Can Learn From Them."

If you’re an entrepreneur, you know the importance of a strong logo. It sticks in your target audience’s mind, sets you apart from the competition, and encourages brand loyalty. It …

Best mobile app conferences of 2021 and 2022

The COVID-19 pandemic changed the mobile app landscape. Some apps, like COVID-19 trackers and food delivery apps, thrived. Some stayed steady. Others struggled to survive and need help bouncing back. …

wireframes and wireframe testing

Wireframes are similar in purpose to a blueprint. At their core, they are stories about the future. Also known as a skeleton, a wireframe is a static, low-fidelity representation of …

Which One Won: choosing color scheme for sheet music app

How important is color scheme when it comes to designing an app? Hugely important, as one PickFu user discovered in this app icon and screenshot split test. The user asked …

A header image that reads, "The 5 Best UserTesting Alternatives."

When UserTesting came along in 2007 to help entrepreneurs figure out how their customers actually felt about their products, the business world cheered. At the time, there wasn’t a diverse …

Need help choosing your LinkedIn profile and cover photos? Maybe you’re new to LinkedIn, or maybe you’re finding it harder to pick photos than you thought it would be. It’s …

mobile app testing checklist

Getting users to download your app is not as simple as “If you build it, they will come.” Even if they do, that’s still only half the battle. Research shows …

user testing vs. usability testing

Since the dawn of time, humanity has been asking the big questions: why are we here? What is the meaning of life? If we put the sign-up button in the …