Are you thinking of getting into e-commerce and wondering if it’s worth it? Yeah, so is my mom. She’s not looking to join the one-third of Americans who have a …

Owning an Amazon business is not for the faint of heart.  With 9.5 million sellers globally and millions of options for shoppers, standing out in a sea of sameness can …

Understanding price sensitivity will help guide the many decisions you have to make as an e-commerce seller, entrepreneur, or retailer. After all, pricing your products and services is one of …

Testing your product photos takes work, but it doesn’t have to be stressful. We’re here to show you how to get started. Testing has its place whether you’re launching a …

While eBay started as a pioneer of e-commerce, its reputation isn’t what it used to be. The traffic and name recognition are still there, but eBay’s policies and fees often …

Unmet needs are complicated in any relationship, but they’re especially bad when it comes between you and your customers. Identifying your customers’ needs doesn’t have to feel like black magic. …

As an entrepreneur, you’ve probably spent a lot of time thinking about the biggest branding mistakes and how to avoid them. The thing is, mistakes are unavoidable. When they do …

How many misclicks does it take for a user to give up and leave your website? How many taps before they ditch your app and check out your competitor? It …

From Cinderella’s evil stepmother to The Parent Trap‘s Meredith, there’s no shortage of despised stepmoms in the stories we encounter every day. But for many people, stepmothers are the pillars …

Etsy is the one-stop shop for handmade goods, custom gifts, clothing, art, home decor, and those random but awesome knickknacks you just can’t live without. Founded in 2005, Etsy features …