Amazon may be the biggest e-commerce marketplace, but it’s not the only one. More and more retailers are looking to eBay to sell their goods, especially collectibles like sports cards …

Amazon pay-per-click (PPC) advertising is one of the best ways to drive traffic to your products on the marketplace. Amazon PPC ads help you break through and gain visibility in …

As much as we’re told not to judge a book by its cover, when it’s time to shop, we tend to make decisions based on how a product looks. Even …

Amazon Posts is similar to a social media feed. It enables online retailers to promote their brand and products directly in Amazon. Sellers provide the content that best showcases their …

It’s strange to look at photos and images of conferences from The Before Times, isn’t it? People packed together in arenas and exhibit halls, laughing and shaking hands. Audiences of …

Most authors know the importance of tone and voice. Both affect how the reader perceives not only the information you’re providing but also you as a writer. Tone and voice …

It’s time you got to know Daniela Bolzmann. Daniela is the founder of MindfulGoods.co, a one-stop shop for Amazon listing optimization. You probably already recognize her from our e-commerce tutorials …

Have you heard the quip about how no one can take anything written in Comic Sans seriously? While Comic Sans memes and manifestos are generally in good fun, they highlight …

Winning in a crowded marketplace requires companies and organizations to make user experience (UX) a priority. As the market becomes increasingly competitive, the brands that stay relevant are the ones …

Creative professions require a different skill set than, say, managing a business, so when a business owner inevitably needs creative work done, it can get complicated. Logo design, web design, …