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Janet Rausa Fuller

Janet Rausa Fuller (she/her) is the content marketing manager at PickFu. Her editorial experience spans print and digital, newsroom and agency. She spent years at the Chicago Sun-Times as a reporter and later the food editor before shifting to marketing and content creation. She could live without dark chocolate, but she’d rather not.

Close up of a woman holding shopping bags looking at shop window

Nothing beats shopping online — except sometimes shopping in an actual store. We surveyed 100 U.S. consumers to find out how they’re doing their holiday shopping. The ideal approach, according …

Typed message on typewriter

What’s new at PickFu this month? We’ve introduced a feature for quickly summarizing your poll results, launched a charitable giving campaign, and enabled WeChat Pay. And our dev team keeps …

Christmas stocking

We’ve entered peak holiday gift-buying season. Are your Amazon product listings ready? As shoppers’ gift lists grow, so does their desire to get those lists down to zero with minimal …

PickFu pollsters, we have a holiday shopping deal for you. On Cyber Monday, Nov. 29, we’re offering a 20% discount on all our prepaid credit options. This is a one-day-only …

Online gaming isn’t all fun and games. On the contrary, toxic behavior among gamers is widespread — almost to the point of being accepted as the norm — with 70 …

Daniela video on main image optimization for CPG brands

The challenge: making packaged foods look enticing on Amazon. Photos of food sell themselves, right? Not in e-commerce, they don’t. Consumer packaged goods (CPG) companies that sell on Amazon face …

Expert's Corner interview with Jeff Bullas

Welcome to Expert’s Corner, our new interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming, marketing, and publishing. It’s a wide net. Then …

There’s never a shortage of ideas and requests floating around PickFu. We welcome them all…and then we punt them to our product and development teams. Kidding (sort of)! But really, …

Final sale in shopping mall

What do consumers want on Black Friday? It’s simple. They want electronics, and they want deals — preferably together, according to a PickFu survey of 100 U.S. consumers. The day …

A scene from the Netflix show Squid Game

Tracksuits are trending this Halloween. If you’ve seen “Squid Game” on Netflix, you know what we’re referring to. For those who haven’t watched the dystopian Korean thriller, here’s a quick …