No one had heard of the term crowdfunding when an entrepreneur named Michael Sullivan first used it in 2006. Since then, crowdfunding has grown into a multibillion-dollar global industry. The …

You’ve done the work creating gorgeous imagery for your brand’s advertising campaign. Now it’s time to do as the big agencies do: test your creative content before you launch. In …

The product: Dr. Stepper, a foot-operated metal door opener. The problem: clear plastic packaging with no information except the brand name and tagline “Put your best foot forward.” Product packaging …

Friday, Feb. 12 is Lunar New Year. If you’re an e-commerce seller, you’ve marked the date on your calendar. It is the most important holiday on the Chinese calendar, and …

We baked. We Zoomed. We got puppies! With 2020 nearly behind us, what better time to look back on the year that was and consider what’s in store for 2021. …

Family. Decorations. Gifts. And plenty of food — especially meat. These themes emerged in our PickFu holiday poll that asked 50 people the question, “What are your holiday traditions?” While …

PickFu’s co-founder John Li sat down with Andrew Warner, host of the Mixergy podcast “Startup Stories,” to discuss his entrepreneurial journey, how PickFu started, and what’s behind its growth. Read …

PickFu’s John Li joined Norman Farrar, brand strategist and e-commerce expert, on his “Lunch with Norm” podcast to talk about all the ways e-commerce sellers can use PickFu to improve …

Thanksgiving is a time for reflection. One of the holiday’s most enduring traditions — in a typical year, anyway — is to ask those gathered around the table what they …