Publishing

Boost your book marketing efforts by using PickFu to test book titles and covers with potential readers targeted by literary preference, reading frequency, and more.

Every romance novel has to have a gorgeous hunk on the cover, right? This PickFu poll comparing two book cover designs confirmed as much — but the user running the …

Can a book about Doberman pinschers, a dog breed with a reputation for being aggressive, give readers the warm fuzzies? It can with the right cover, according to this PickFu …

No one had heard of the term crowdfunding when an entrepreneur named Michael Sullivan first used it in 2006. Since then, crowdfunding has grown into a multibillion-dollar global industry. The …

You’d think that if you slapped two canoodling people on a romance book cover, your readers would snatch it up, end of story. Turns out making subtle changes to an …

Humor is one of the hardest book genres to write. What an author finds funny, the reader may not. That goes for what’s on a humor book cover. No matter …

If you’re writing a book aimed at people who have a certain religious affiliation and you want to get the title and subtitle just right, split test your options with …

Reading a book about losing a pet might help you grieve the loss of your own, especially if you’re a kid. For one author, deciding on a children’s book title …

On this episode of the “Innovations and Breakthroughs” podcast, PickFu co-founder Justin Chen talks with host and patent attorney Rich Goldstein of Goldstein Patent Law about how businesses and entrepreneurs …

When you’ve narrowed a book cover down to two nearly identical designs, how do you choose the final version? In the case of this author’s PickFu poll, small details made …

Sometimes the hardest thing about writing a book is coming up with the title. The wrong one can drive readers away, while the right one can bring them running. So …