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Laura Ojeda Melchor

Laura Ojeda Melchor (she/her) is a freelance writer whose work has appeared in Parents.com, Mom.com, Gardener’s Path, and of course, PickFu. She holds a Master of Fine Arts in Writing from Vermont College of Fine Arts. Her debut middle-grade novel, Missing Okalee, was published in the fall of 2021 by Shadow Mountain Publishing.

thriller book title

Sometimes the hardest thing about writing a book is coming up with the title. The wrong one can drive readers away, while the right one can bring them running. So …

Audiobooks continue to increase in popularity, and it’s easy to see why. People can now listen to their favorite books while they exercise, make meals, clean the house, and commute …

self-help book cover

A self-help book cover should hint at the message tucked within its pages. A book about relationships might show a couple on the cover, for example. But what about a …

Which One Won: one word book title

Some of the most memorable book titles are one word long. Holes. Americanah. Atonement. Beloved. It. But how do you know if your idea for a one-word book title is …

Which One Won: Niche book covers

If you’ve written a book on a highly specific subject, how do you choose the best cover? Narrowly define your target audience in a PickFu poll. That’s what one author …

A header image that reads, "Determining Likelihood of Confusion with PickFu."

Say you’re a coffee business and you want to create an iced, blended coffee drink similar to Starbucks’ beloved Frappuccino® Blended Beverage. Be careful what you name it. You don’t …

fantasy book covers

Have you ever wondered if pop culture trends can help you create fantasy book covers that sell? This week’s featured poll might help you decide. An author recently split-tested two …

murder mystery book titles

There are thousands and thousands of murder mystery book titles in the world. If you’re a mystery writer, this can be disheartening. How can your book find a home in …

Header image that reads, 'How to Conduct E-Commerce Website Testing with PickFu.'

It would be terrible to launch your website only to discover hours (or minutes) later that something is wrong. Maybe there’s a glitch in your pricing or a huge typo …

A header image that reads, 'How to Pitch an App Idea."

Apps have become part of the fabric of our lives. We use them to wake up, read the morning news, seek out breakfast recipe ideas, and connect with friends. When …