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Madeline Raynor

An online shopper can’t hold your product in their hands, so watching a video gets them as close as possible to that in-store experience. PickFu spoke with e-commerce sellers about …

app store ranking factors and how to optimize for them

The key to success in the App Store is to optimize, optimize, optimize. In this article, we’ll introduce five key App Store ranking factors and how to master them. 5 …

Recently, PickFu’s Director of Marketing Kim Kohatsu joined Andrew Maffettone from Seller’s Choice to discuss how PickFu gives e-commerce sellers easy access to market research. Founded by a team of …

e-commerce product page testing

When you’re selling online, e-commerce product page testing is a must. Why? Optimizing your listing ensures that you’re presenting your merchandise in a way that makes people as likely as …

In this week’s “Which One Won?”, we’ll look at an example of how a snazzy design choice in e-commerce photo editing can capture shoppers’ attention. In this poll, an e-commerce …

the importance of product design

This week, we’ll examine the importance of product design, illustrated by this PickFu poll. An e-commerce seller split-tested patterns for reusable beeswax food wraps. Both images feature styles that are …

In this week’s featured poll, an e-commerce seller learned an important lesson about how to photograph clothing for Amazon. The pollster tested two product images on an audience of Amazon …

This week on Which One Won?, we’ll look at how to stage product photos and how adding color can provoke a strong response from an audience. An Amazon seller created …

What is ecommerce optimization?

When online shoppers land on your product page, they decide within seconds whether to browse or close the tab. How can you make sure they don’t slip away? Aside from …

When you put in the effort and money to create nice product packaging, why not show it off in your main e-commerce image? This week, we’ll look at how an …