Racial or ethnic identity audience targeting

This is a 6 option poll with 50 respondents targeting Age range (35 44, 45 54), Personal income range ($31 60k, $61 100k, $101k+), Number of kids (1 Kid, 2 Kids, 3+ Kids), and Racial or ethnic identity (White). A sample of responses:

• I like E and F the most because I feel like they are fun designs but a little bit less abstract in design than B. Some of the other choices are a little more muted in terms of color brightness like C.
• looks more realistic with direction of travel and skin/hair stripes
• I picked option C as my first choice, The tiger in this image seems to have more depth and detail in the stripes, It isn't as heavy looking, and it also looks a bit more realistic as a result. It also doesn't seem to look as simplistic as some of the other images.
• i like the refinement of the first 2 images that I chose. You could go more cartoonish, but i just like crisper photos. I chose the one I thought looked the best
• I love the use of different tones of orange in C, it makes him appear more 3D and realistic. He also appears to be smiling. I also like D--by turning his head, he appears curious, which is something children in this age range should be.

This is a 1 option poll with 50 respondents targeting Racial or ethnic identity (Hispanic). A sample of responses:

• I have dry skin, so I'm always concerned about getting good moisturizers
• I have dry skin. Its very difficult for me to find lotion for my face. I usually use Clinique products. I Am very happy with the outcome of the products. I usually buy them online at macys. I do not trust the products sold in Amazon. I really want products that won't make my skin look oily.
• One of the biggest thing I struggle with is that I teach PE and coach so I am literally outside all day everyday. I put sunscreen on my face 2-3 times a day but always break out. I've learned that the moment my last class ends I need to use makeup remover to protect my face more. But the issue I have is I need to find sunscreen that also moistureizes my skin and doesn't clog my pores.
• I have combination skin. My forehead and nose tend to be very oily while the rest of my face is dry. The texture is a little bumpy as I have suffered with acne for much for my life. My pore are also quite large which is a concern of mine and something I've tried to address before with products. For concealer I use Almay because their products help against acne. Most other cause more acne for me or make my skin itch. I have also used ELF Products and enjoyed them very much because they do not irritate my skin. Main benefits I want from make up are coverage and no irritation. I also don't want them to clog my pores and cause acne so an added acne fighter is always helpful. I usually buy my makeup at the drugstore.
• I use acne cream because even into my late 30's I suffer from acne. I have had acne since I was 14 years old. I use several treatment products and I get them from amazon so far they help but nothing has rid me of the problem. I read the reviews on amazon to purchase and that leads me to try them. The main benefits are I stop from breaking out and having issues arise from nowhere.

This is a 8 option poll with 50 respondents targeting Racial or ethnic identity (White, Hispanic) and Gender identity (Female). A sample of responses:

• A perfect hair means it looks very natural and distance from artificial, which is why option G is the best option as it looks all natural and attractive.
• I picked according to which looked most realistic and natural. G looks of course most realistic, E also looks more natural, H is realistic but not as full, C full black just doesn't look as natural, D doesn't match texture/style wise, A the color looks kind of funny, F just not as natural match and B just doesn't look high quality to me.
• The looser, big curl are more on trend for option H and G. As long as they stay as you wear them then those are the best options
• I prefer option D because I think those extensions would match my own hair type best. As far as looks, I like option G a lot. I feel like either of these two images would be great extensions to have as they appear attractive.
• All of them were very pretty and it was hard to choose. I really like the waves shown in F, E, and B the very most. I honestly dont think I like option C or option D.

This is a 4 option poll with 100 respondents targeting Racial or ethnic identity (Hispanic). A sample of responses:

• Option C is my favorite. It is easy to remember and has nice colors. Option B its kind of what you expect on a can but has attractive colors Option D tells you more about the type of product than the brand and option B I think has too much information
• C looks fun, artsy, fresh, youthful and different. D is bright and has some fun personality but a little more gimmicky. B looks very authentic and no frills, not necessarily charismatic but seems like it would be the real deal. A is nice and bright and uplifting but it looks a lot more like a wine cooler type beverage to me or some sort of cocktail more than an agua fresca.
• I like all the options. Option A is the better looking to me. I like the way the label is laid out on this one and the colors
• I'm a HUGE fan of the first can and would absolutely buy a 6 pack of that in a heartbeat; the idea of prickly pear cactus fruit with pomegranate just sounds so good. B is simple but gets the job done, I'd definitely try that flavor out. A is pretty basic and a flavor I've seen many times, so I wouldn't be too interested in that one. As for C, I'm really not a fan of the label, and feel like it could do away with the cartoon mouth.
• C has the most appealing artwork. The colors stand out and the artwork itself is interesting, and the flavor sounds good. D and A have decent looks and decent sounding flavors as well. B sounds like a good flavor, but the visuals on the can are a bit much, and look a bit awkward overall.

This is a 6 option poll with 50 respondents targeting Racial or ethnic identity (Asian) and Religious affiliation (Islam, Hindu, Buddhism). A sample of responses:

• The curry one's come off as a bit stereotypical and maybe even offensive. Bollywood also comes off as stereotypical assuming every south Asian watches Bollywood movies.
• I am south Asian so I have a lot of opinions on this. I don’t think you should go with anything that has curry in the name. I think I can be kind of an alienating idea within the community and I think it might push away people who don’t have that much connection with the space. I definitely think it’s a great idea to put south Asian in the name but I wouldn’t make cultural calls. Just show it serve the community.
• It’s filter the purpose and ethnicity both. It’s more descriptive than others as well.
• “South Asian Marrow Initiative” clearly shows a specific geography, what they need and what they do. Other options sound unclear. For example, “Match me if you can” sounds like a dating application. “Curry fights cancer” and “Curry for a cure” may arose a question, what is curry? “Bollywood bone marrow” sounds like that they only want India, no other south Asian. “South Asian swab squad”, for millions of people, swab is associated with Covid-19 test.
• I am south asian myself and I chose the order in the least racially antagonizing to the most, I would highly suggest not choosing a "Curry" theme as that is as racist as it gets. The Marrow Initiative is clearly the best option

This is a 8 option poll with 15 respondents targeting Racial or ethnic identity (Black). A sample of responses:

• I LOVE the top row of option E the most. I would love this collection more than all of the others. I wouldn't want flowers or words in my images.
• This represents the black girl so well i love it
• I really like the design of option a, the designs really stand out. option f is nice too because I like floral arrangements. I like option c because of the color palette. I like option g because of the color palette and floral arrangement. option b has a nice and similar design to option B. Option D is nice but not as nice as the higher ranking ones. E ishas nice designs. I don't necessarily favor option H as much because I think the text takes away from the design.
• I'd get Option F out of the eight choices. I think the flower set looks the best out of the bunch. There is an elegance about it that would fit in any home decor in my opinion.
• After carefully considering all available options, I have come to the conclusion that option H is the best fit for me. The black girl wall art in option H stands out from the rest due to its unique text that resonates with my personality. Moreover, the natural uniqueness of the artwork has captivated my attention, making it a perfect fit for my bedroom wall. The artwork's distinctiveness adds to the overall aesthetic appeal of my room, creating a harmonious ambiance that is both soothing and visually pleasing.

This is a 5 option poll with 15 respondents targeting Racial or ethnic identity (Black). A sample of responses:

• Choice E and B are the most modern and for 30th years old. C seems more for a kids room, the others seem old
• I selected option C because it is the most versatile, it would go well in any room in my home. I like the inspirational text and it would be nice to look at daily. The other options were ok except option B . Option B is vulgar to me and I would not want it in my home.
• A would be my top choice because its looks more like my style. C was suitable as well. The rest seemed to busy for my decor.
• When choosing from the options of "Black girl wall art", my first choice would be option C, followed by A, E, B and D as the last option. The black girl wall art in option C stands out from the rest due to its unique text that resonates with my personality. The art work's distinctiveness adds to the aesthetic appeal of my room, creating a harmonious ambiance that is both soothing and visually pleasing. Moreover, option C is within a reasonable price range and it has a good rating.
• I'd purchase Option A personally. I don't find the other images too thought provoking. Option A is a beautiful piece and it would look good anywhere in my home.

This is a 8 option poll with 15 respondents targeting Racial or ethnic identity (Black). A sample of responses:

• I think Option E is the best design out of all the choices. The flowers painting just looks immaculate over the other design choices. It really grabs and keeps my attention.
• I like the different and varied colors on option B, drawing lots of attention with a variety of colors.
• This was HARD. Wow! They are all quite lovely. I would be hard pressed to choose between G and H and would therefor (if they were both offered) buy both. I would gift "H" to my mother because it resembles myself and my siblings (three women of beautiful hues) :)). I'd also buy "E" it is to fabulous for simple words. These if priced right would make wonderful holiday gifts, they should ALL be up for sale. Cheers! Happy Holidays!
• Option f is my favorite because I really enjoy the earth tones and it would fit well with my personal home decor.
• I would choose D, I feel like this wall art set flows well together and the aesthetic of it all is really calming

This is a 5 option poll with 15 respondents targeting Racial or ethnic identity (Black). A sample of responses:

• I prefer option E because I like that there are many different design options and the artwork is colorful.
• It's a beautiful poster showing many different ways in which black women are beautiful.
• I like option B the most because it doesn't try to conform to what people want them to be.
• E, D, and C are super boring and not appealing at all. B is my favorite in this selection. I don't want flowers or pink and black, that's not my style.
• After reviewing five images of "Black Wall Art," I have selected options B and A as my top choices. These two images are visually attractive and eye-catching, and they touch my soul. The theme, color, and many small details of these two images are accurate and attention-grabbing, making them an excellent choice for anyone looking for wall art. While options E and D are also attractive, option C did not catch my attention as much as the other options.