U.S. geographic region audience targeting

This is a 5 option poll with 200 respondents targeting Age range (25 34, 35 44, 18 24), U.S. geographic region (Midwest, Northeast, Southwest, Pacific, Southeast), and Mobile gaming habits (Yes). A sample of responses:

• I picked that name as it tells you that you want to survive the zombies.
• I prefer survival being in the title
• Option E sounds to scary for me so I prefer C
• Sounds like a more fun game
• Z Squad sounds legit for a more serious game

This is a 3 option poll with 50 respondents targeting U.S. geographic region (Southeast). A sample of responses:

• Savannah Crossings sounds almost resort like. Hardeeville Crossings just doesn't have the same flair to it.
• Option A is the best because it includes the city search term that users have input.
• I chose B because it has the name of the city of where it is located.
• I like Savannah Crossings RV Resort. It is easy to pronounce and remember.
• The name of the city is of summ importance

This is a 4 option poll with 50 respondents targeting Interest in camping/fishing/hunting (Hunting / Fishing / Camping) and U.S. geographic region (Southeast). A sample of responses:

• I do not care for any of these names. This area surrounded by high traffic congestion and certainly not a savannah is a name that is out of place. It should be a name that suggests the local area and or its attributes. The name would really depend on the state and local that is it built in.
• Option B sounds more interesting
• I think Savannah Lakes is the best sounding one because it seems most relaxing.Option C seems nice and homely like acres to park on.Savannah crossings doesnt really make sense as its an RV resort but still. Option D i recommend Savannah Slumber its kind of lame but I cant really think of anything else.
• I chose D first because I don't really like any of them. RV resort by a highway....I live in Florida. All I ever see are RV resorts by highways. They're only half filled down here. Having water near by doesn't save them. There's just too many. But I digress.... Option B was second because of the name implying there is a lake on the grounds. Option A was third because of the Crossing aspect of the name. It implies that there is a crossing of roads and the word crossing hasn't been used as the word intersection for a long while. This might help the older generation decide to stop over night, but the younger generation will be like, yup senior place, move on. Option C was last because there was no there choice. I do not like the word Acres when describing a place. Acres mean size of land, nothing special about the place except that there is room. What would make one person want to stay here... Not the word acre. Sorry.
• Savannah Crossings is descriptive of the location, and feels luxurious. Savannah Lakes also feels elegant, but is a bit more generic. Savannah Acres evokes a dated image, and I don't really have any other suggestions.

This is a 3 option poll with 100 respondents targeting U.S. geographic region (Southeast) and Interest in camping/fishing/hunting (Hunting / Fishing / Camping). A sample of responses:

• Savannah Sanctuary makes the resort sound luxurious, relaxing and protected and the "s" names sound nice together. Savannah Crossings makes me think of roads and highways which I do not associate with rest and recreation.
• Because of the 3 roads, I really like crossings. I am not a fan of the sanctuary, unless that term is actually used and there is some type of safety for the wildlife there, which can happen, but not the plan of an RV resort. I do hope there are lakes, but I do like the name.
• I don't care for Option B because it doesn't really have Lakes, in my opinion...so let's not call it "Lakes". Option C is ranked 2nd because to me it sounds like someone is trying to oversell the place by coming up with a "cool" name...frankly, it turns me off. Therefore, I choose Option A. Option A isn't overly sophisticated, which appeals to me, and it's factually correct, which appeals to me. Option A it is!
• I like the first option because it sounds more elite and is descriptive of the area. When I look at the other choices, they both sound like they are trying too hard to convey information in the name at the expense of being eye-catching. I understand why they would want to put this information into the name, when someone from out of the area is looking for a place to stay, it would seem that one would want viewers first and then give the information about what and who they are.
• Option C (Savanna Sanctuary) would be great, as the name indicates that it would be a sanctuary from the outside world by giving you an escape to nature and wetlands. Option A (Savannah Crossings) would also be good, as it describes how it's at the intersection of the roads, crossed with nature and wetlands. Option B (Savannah Lakes) could be ok, depending on what is actually around. When I think wetlands, I think more along the lines of marshes or meandering streams. If there's a big lake that people could go swimming in, then the name could allure people, but if there isn't, it could lead to disappointment.

This is a 2 option poll with 50 respondents targeting Age range (45 54, 35 44) and U.S. geographic region (Southeast). A sample of responses:

• Option A seems more recognizable than option B
• I chose B, The Moorings. It sounds more suitable. I couldn’t really tell you why but it makes me think of a large open area with a pond/lake/ or waterway nearby. I just like the way it sounds. I’d go.
• The moorings would be my preferred choice of a name of a restaurant it's much easier to remember.
• B Rolls off your tongue better. It does not sound so stuffy and it’s easy to remember
• Promenade reflects the ample size. It's a pretty name, sounds high end.

This is a 3 option poll with 50 respondents targeting U.S. geographic region (Southeast) and Interest in camping/fishing/hunting (Hunting / Fishing / Camping). A sample of responses:

• Option C was my least favorite as the word "Lowcountry" gives the resort an undesirable connotation, given that it includes "low" in the word. Option A was my favorite as many may associate being by a lake as higher class, given that it brings up images of being by a lakefront. Option B was my second favorite since, although "Pines" isn't necessary associated with high class, it is a pleasure environment to be in.
• I like my first choice the best (provided there is a lake nearby!) It sounds the most appealing and attractive to me.
• Option B sounds much better for an RV resort
• I prefer Savannah Lowcountry because it is the most accurate description of the area. "Lowcountry" also evokes a way of life that is appealing when one is on vacation. I chose Savannah Pines second because I love the sound of the wind in the pines, and "Savannah Pines" evokes the idea of camping under pine trees in a cool wooded area.
• Option A suggests to me a nice lake setting for your RV, while Option B sounds nice setting although not as elegant as Optiion A, finally Option C seems like a modest setting for folks looking to park their RV.

This is a 4 option poll with 50 respondents targeting U.S. geographic region (Pacific), Age range (55 64, 25 34, 45 54, 35 44), Income range ($101k+), and Homeownership (Own). A sample of responses:

• I liked B because it is a clear logo, and the square appearance fits with the idea of construction. D is second because while not very imaginative, it at least fits the idea of a construction company. C and A do not, so they were last. C looks more like an environmental service corp or a charity. A would be a good logo for an Ecommerce or software company but is completly unsuitable for a corp that deals with physical objects.
• I chose Option D as my choice #1 , because that is only option which gives you some idea what kind of business is it , and the full name of the business. All others options you have to guess what they are about ...
• Option C is most memorable and least disjointed. Option C has elements of being something of a object drawing that cleverly incorporates the letter SF. Option A has some of that appeal, but the blocky-ness makes it somewhat less memorable and confusing. Option D is more traditional with the text combined into the logo, but lacks a bit of originality. Option B is my least favorite because it lacks impact and looks/feels fragile.
• C looks like its for a rock band or biotech companyD, B, A are appropriate because they have the abbreviations for the company name. A is third because it looks more like FS than SFB is second because it looks modern and to the point.D is best because it uses color and says exactly what it stands for and the stand alone logo would be nice on shirts and caps.
• I chose option D as first choice because it states what the business is. The rest do not. Option A was second because it has the company letters and are displayed in a way that represents what they do. Option B also shows the business letters but does not quite convey what the company does. Option C is just a logo, it does not display what the company does at all.