There’s nothing more important in business than keeping your finger on the pulse of your target audience. That’s why big businesses spend big bucks on focus groups, satisfaction surveys, and customer interviews.
But the cost to conduct a survey of any kind is high. You could easily spend upwards of $2,500 on a single in-person focus group. Not to mention the time it takes to find the right participants, schedule a time that works for everyone, rent a space and any necessary equipment…you get the idea.
If you’re an entrepreneur or marketing director at a small or medium-sized business (SMB), you need a way to survey your target audience without blowing your budget. And you need a way to do it quickly in this fast-paced market.
What if there was a way to buy survey responses from real people in your target audience for a fraction of the time and cost?
With PickFu, there is.
Buying survey responses with PickFu
You can reach your target market in less than a day when you buy responses for a PickFu survey. We have a pool of 15 million real people who represent over 90 targeting traits. We pay this pool of respondents to carefully consider the questions you ask in your survey.
Each respondent gives you detailed feedback and unbiased votes. They won’t sugarcoat things for you—and that’s exactly what you need when you’re doing market research.
You can survey these respondents in several unique ways:
- Head-to-Head polls: Pit two things against each other and see which one your target audience likes best. Ideal for everything from app icons and book titles to product images and video game ideas.
- Ranked polls: Compare 3-8 ideas or products and have your target market rank them in order of best to worst.
- Open-ended polls: Dive deep into a single product or idea with a poll that can ask survey respondents anything.
- Click Tests: Show your target audience a website, ad, or product photo and see what catches their eye first — and why.
- Screen Recording poll: Have each poll respondent watch a video game trailer, author website, Amazon product page, or whatever you can think of with a Screen Recording poll. You’ll get to hear and see the respondent’s thoughts as they interact with your content.
Once you know which type of survey you want to run, you get to choose a custom target audience.
How to run a PickFu survey
You’ll choose anywhere from 50 to 500 respondents divided by up to four traits. The number of people you pick depends on how small or large you want your sample size to be.
Need a group of 200 parents who shop on Amazon, have three kids, and owns pet rodents to chime in on your kids’ book idea about sibling rivalry? You can do that on PickFu.
What about a group of 50 mobile gamers who spend at least 7 hours a week gaming and have a mid-range household income? We’ve got you covered for that, too.
Take a look at our targeting criteria to see all the traits you can pick from.
At PickFu, we’re committed to providing high-quality respondents. They come from five countries (and counting): the U.S., Australia, the U.K., Germany, and Canada. With the number of traits and regions represented here, you can do some serious demographic, behavioral, psychographic, and geographic audience segmentation.
We interview each poll respondent and ask screening questions to make sure they’re invested in providing excellent feedback. Plus, we’re constantly monitoring reponses to make sure everything’s shipshape. Your business is on the line, and it’s important to us that you get the most informative survey results possible.
Want to start your own survey? Learn more about how simple it is to buy survey responses with PickFu.
How much does it cost to conduct a survey?
Running a market research survey can cost anywhere from $500 to $15,000. It all depends on the type of survey, the number of people you involve, and the incentives you give so that people will actually participate in your survey.
For example, if you want to host a focus group to get input on a product, you have to pay for things like renting a venue, catering, participant compensation, supplies, support staff, and a moderator. You’ll need to plan to spend several thousand dollars at the very least.
Or, you could save your money and run a survey with PickFu. The best thing about our survey services is that we give you the opportunity to buy quality survey responses for cheap. Our pricing begins at $1 for each response, feedback included.
You could start getting valuable survey responses from 50 people for just $50. If you want respondents with specific traits—like Amazon shoppers or homeowners or avid online gamers—the cost is about $0.40 more per person for each trait. So, you could poll 50 Amazon shoppers for about $70.
If you think you’ll be running a lot of surveys, you can sign up for one of our membership plans to receive extra perks and discounted poll responses. But you absolutely don’t have to be a member to start buying survey responses!
Curious about what PickFu looks like in action? Let’s take a look at some bona fide examples of PickFu working its magic.
Real examples of PickFu surveys
Knowing what customers want from a product or service can be so tricky. That’s why one app developer posted a 55-second trailer for a hiking app that acts like a trail guide in your pocket.
The app developer conducted an open-ended survey with a star-rating add-on. The target audience? Hikers, of course.
They discovered that the group of hikers generally liked the idea of a hiking guide app — especially since it would function without WiFi or phone service. The mostly positive feedback gave it an overall rating of 4 out of 5 stars.
But not every hiker was pleased. See what they had to say here.
Visit our Examples page to find out what these respondents thought of two potential honey bottle designs. Or what font style a target audience of women would choose for pantry labels. Or which app screenshots are the most appealing to a group of mobile gamers.
If you’re ready to buy survey responses but you’re not sure how to ask the right questions, we’ve got inspiration for you right here.