conversion rate

Online sellers use mobile phone to take pictures of shoes sent to customers.

Editor’s Note: Thanks to ZonGuru’s Eugene Cheng for this guest post on how to optimize your Amazon listing. Finding the right profitable product to sell on Amazon is important in …

Important e-commerce metrics and why they matter

Editor’s Note: Thanks to Charles Palleschi of Spark Shipping for the following guest post. The saying, “What gets measured gets managed” (often erroneously attributed to Peter Drucker), shows that tracking …