Online shopping marketplaces audience targeting

This is a 3 option poll with 100 respondents targeting Online shopping marketplaces (Amazon) and Gender identity (Female). A sample of responses:

• I like A and C the most as it gives me more info on the product so I know what is going on. I prefer A the most because I can see the product in use.
• A 1st because it shows exactly how the product would be used with lots of details and the colors make it stand out. B for the large image with the readable names for all of the various slots. C for the smaller image of the product and the packing which is almost hidden behind the image and doesn't bring much to the description but the tiny print description at the top of the box.
• I ranked Option A #1 because it actually shows the product in use.
• I prefer option A because it shows the product in use, which gives me a better idea of how it would be practically of use to me.
• I like that choice A shows it in use and how it could benefit me. This is far better than the other two options. I don't need to see the packaging it comes in.

This is a 1 option poll with 100 respondents targeting Online shopping marketplaces (Amazon). A sample of responses:

• I personally like spiderman. Been my favorite since I was a kid. I like classic character, which most people can understand.
• I will be dressing up as Marty McFly from the Back to the Future movies. I will go with the first movie version of this character. I like old school characters.
• This Halloween I will be dressing up as Arthur Morgan. He is the main character from the 2018 videogame Red Dead Redemption II. I do not really have a preference between classic or new characters. It all just depends who I feel like dressing up as that year and what inspires me. Also, depends on if I am doing Halloween solo or dressing up to match with friends or a girlfriend.
• usually i go with a james bond character, it's sort of my gimmick throughout the years.
• I'm dressing up as a Sim for Halloween from the Sims video games. I'm dressing up as a Sim because it is an easy costume and I have been obsessed with the Sims video games since I was very young. I'm not a big fan of dressing up so I have no clear preference for classic or new characters, but if I had to choose I would dress up as a classic character. I'm getting older and there is some nostalgia involved in dressing up as a classic character.

This is a 5 option poll with 200 respondents targeting Gender identity (Male, Female), Amazon Prime member (Yes), Online shopping marketplaces (Amazon), and Age range (35 44, 25 34). A sample of responses:

• I chose this option because I liked the simplicity of the design and felt it was not too busy
• d is first because i like the thickness of the frame as well as the shine, a is 2nd because the thickness of the frame is still pretty thick and the shine is great, b is 3rd because the frame is starting to get way to thin, c is 4th because the frame is far to thin i like a chunkier frame, e is last because of the matte look.
• Option A gold frame seems to stands out more than the others. It seems very pronounced and the coloring is very clear. I would personally use this one in my own home.
• I like the thinner border frame as I feel with the thinner boarder it would not take away from the picture that I put in the frame
• I think the least white background I can find on the fram the better, it just seems to pop more and the gold trim really makes a difference in that situation.

This is a 4 option poll with 100 respondents targeting Hobbies and interests (Health And Fitness), Exercise frequency (4+ Times A Week, 1 3 Times A Week), Online shopping marketplaces (Amazon), and Age range (55 64, 45 54, 35 44, 25 34, 18 24). A sample of responses:

• Option B looks like the most high end product with better ingredients.
• I chose option D because I like that in the name the color of GREENS and REDS are green and red. I think it looks good and I think it is approprate for the name.
• The one I chose first is the easiest to read, and it catches the eye because there is good contrast between the letter colors and background colors. I also like the one I chose second a lot with the more noticeable native looking image down the side and natural coloring, but it is very hard to read. I would make the yellow lettering black and enlarge the other letters under it. I really like to see the words "Immune Support"
• I like the black design of the bottle in option B, I think it is a very professional design that makes me trust the product.
• I like option B for the labeling coloring makes it easy to read and to standout against the other options.

This is a 4 option poll with 50 respondents targeting Online shopping marketplaces (Amazon), Age range (35 44, 25 34), and Age of children (2 4, 0 1). A sample of responses:

• A has a nice look to it. I enjoy the feel and appearance it has.
• I would choose choices A and D first because it has a nice display and I love the inclusion of the mother, daughter and the dolls on the mat which offers a more warm feeling to me as compared to choices B and C which are not that capturing to me.
• I like A 1st because it focuses on the material the mat is made of and the it shows what it could be used for by showing the child playing on it. C is 2nd because it also shows a close up of the material of the mat, but the mom is sitting on it like an ordinary rug. D and B are bad because they do not focus in on what is being advertised so you have to guess what the product is.
• D is my top choice because I think it best shows the thickness of the play mat. C is next because it also kind of shows the thickness, but it also has the zoom in on the mat texture. B is next because it still shows the thickness. A is my last choice because you cannot tell the thickness of the mat.
• D is very cute and homy. C is cute and homy but i wish the circle wasnt as big. B i dont like the way that the picture is cropped. A is just weird and i dont get a sense of what this might look like in my home.

This is a 4 option poll with 50 respondents targeting Recently purchased in categories / departments (Kitchen And Dining), Online shopping marketplaces (Amazon), Favorite stores for kitchenware (Amazon), and Amazon Prime member (Yes). A sample of responses:

• I looks prettier and more expensive
• I prefer A over B because it is only one piece and has a removable cover
• I like the slots better and how it slides off
• I liked the single unit and how a slid open
• This option showed me exactly how I could use the product, thanks to the features and highlights on the packaging.

This is a 2 option poll with 15 respondents targeting Online shopping marketplaces (Amazon). A sample of responses:

• I prefer this one much more, it gives a vivid idea of how it will fit and how to use it the other option is not really helpful or even that engaging it looks more like a back pack
• I chose B because the other option looks so fake, and with option B, you can sitll see what the product does, etc
• Option A I like to see it on a person. It puts it in better perspective for me even though he's a muscular man is still helpful..
• Option A is better as it shows the product in use.
• i think choice a is far more descriptive. you still wonder what the front looks like, but it really lets you know how much support you'd be getting.

This is a 4 option poll with 50 respondents targeting Online shopping marketplaces (Amazon). A sample of responses:

• i really enjoy cats. so its very clear why i prefer choice b as it has a cute cat on the cover. the other options just arent my cup of tea
• I am not a little girl or a disney adult, that is why C was 4th. I like look and simplicity of A, for B the cat is okay but not my style. D is too childish for me and don't want another key to lose
• I prefer this version because it seems like a modern take on a journal. The lock seems secure without being too bulky.
• I prefer products that are less "Loud" and I believe Option A and B are the only ones that fulfill this.
• I chose A because I prefer a lock I don't need to keep track of a key for and I really like the butterflies over the cat. I chose C third because I thought it was cute and I didn't see a key. I chose D last because I don't think it looks good and there's a key.

This is a 2 option poll with 15 respondents targeting Online shopping marketplaces (Etsy). A sample of responses:

• It feels like I got more options with this one plus it looks more like the type of photos you would see in an Etsy shop
• Option A they are skinnier in width but I have no preference the wider ones, but I like the variety and it shows me that there are more options to pick from so I would go with A
• I would pick this one because it shows off more colors, designs, and variantions of bracelets on display for a variety of interests and choices. It's more professional than the other listing image.
• i would be more likely to click on the image in option A because you can see the bright and vibrant colors
• I’m always going to click on the image with the most variety and the most “stuff” being shown. I love all of these, but the ones on the left in the option I chose is what would make me click on it.

This is a 1 option poll with 50 respondents targeting Online shopping marketplaces (Amazon). A sample of responses:

• The design, the creativity, the colors, and finally the variation--how many different designs are there?
• I would actually stop and read each one of these. I like funny sarcasm, and putting it anywhere I can, the world is stressful enough. I would pay attention to the color balance which is great on this, and the animals. I like that it's both cats and dogs, most of the time people just do one or the other.
• i would pay attention to the consistency in the art styles of the stamps. i am purchasing a set and want it to be consistent
• I would pay attention to the animals for sure. I like the ones that look cute. I like dogs a lot. I would also like to see the nicest color options possible
• I would look at the illustrations as well as what the captions had to say.