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Adrienne Van Niman

Adrienne Van Niman is the Marketing Lead at PickFu. She has 8+ years of experience as a marketer and writer, specializing in content strategy and wearing many hats for growing B2B tech companies. Outside of work, she loves to read, travel, go to concerts, and spend time in the great outdoors.

How to optimize your Airbnb listings with A/B testing: Photo of bedroom with a city skyline view

If you’re an Airbnb host, especially in a competitive market, you already know that a stand-out listing is key to success. That’s why knowing how to optimize your Airbnb listing …

Anna B. David, CEO & Founder, Legacy Launch Pad Publishing

This is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Anna B. David Where: Los Angeles, California What: Founder & CEO …

Have you ever worked with a really smart and helpful consumer research consultant? If you’ve chatted to our customer success team, you know they’re great at answering questions, helping you …

Mockup-testing-dashboard-comparing-two-design-options-with-vote-results

Mockup testing helps you collect feedback on a visual or written concept before it is finalized. A mockup can be a product design, packaging concept, website layout, app screen, logo, …

What in the world is PickFu?

TL;DR: PickFu is a consumer insights platform. You build a poll or survey, choose the audience you want to hear from, and get written feedback from real people who match …

Test-logo-design-featured-image-PickFu

Quick answer: To test a logo design, check it at the sizes it will actually appear, strip out the color, put it beside competitor marks, and drop it into the …