Rachel Poli


A Complete Guide to Micromarketing with PickFu

Marketing is an umbrella term for the way you can promote your products and services. Micromarketing is a promotion strategy targeting a specific group of people or audience within your niche.

It’s one thing to make sure your ad is seen by as many people as possible, but if 75% of those people aren’t your targeted audience, your product won’t sell well. Micromarketing helps you to target your product or service to the right people, ensuring you can sell effectively.

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How to Get Reviews on Amazon: 11 Dos and Don’ts

Receiving reviews on your products through Amazon is important for a number of reasons. These ratings help shoppers evaluate how popular your product is, how helpful the customer service may be, and more. Reviews show the quality of your business and build trust in your product based on what others say.

To ask for reviews, you can use feedback tools through Amazon, encourage your shoppers to leave reviews post-purchase, send messages to your email list, or even leave a thank-you note within the packaging of a bought item.

However, there’s also etiquette that goes along with review solicitation. Here are some dos and don’ts on how to get reviews on Amazon.

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The Best E-commerce Tools: 19 Software Solutions to Consider

What are e-commerce tools? Software that helps you run your business online. E-commerce has grown so much as shoppers want the convenience of having products delivered to them. If you’re thinking of running an e-commerce store, there’s a lot to learn.

Many aspects go into running a business, especially an e-commerce store. This includes where to host your store, A/B testing, and how to get feedback, just to name a few.

To help, we’ve narrowed down some of the best e-commerce tools for you to investigate and choose from.

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How to Self-Publish a Poetry Book

Self-publishing a poetry book is similar and yet vastly different from self-publishing a novel or a non-fiction book. Because poetry is written in different styles, the formatting of the book is distinct. Figuring out how to self-publish any book can be confusing, let alone a book of poems. However, with this guide on how to self-publish a poetry book, we’ll smooth the learning curve together.

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How to Publish a Children’s Book on Amazon

Whether you’re going the traditional route or self-publishing, bringing a book to market is no easy task. A children’s book can be even harder depending on the targeted age and whether you need illustrations or not. There a lot of questions when it comes to publishing a book on Amazon, let alone a children’s book. So, let’s discuss how to publish a children’s book on Amazon.

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How to Start a Fantasy Novel

When a potential reader is scanning the shelves at their local bookstore, a few things catch their eye and make them pick up your book. First are the title and book cover. Second, the blurb. Finally, they’ll open your book, thumb through the pages, and read the first couple of sentences. Will your first paragraph be enough to hook your audience into buying your book? Let’s discuss how to start a fantasy novel.

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Who Is PickFu’s Market Research Panel?

PickFu is one of the best polling platforms out there to help you make business decisions. As a consumer research platform for app developers, online sellers, entrepreneurs, and more, our purpose is to help you get a second (or 50th) opinion from a targeted audience. PickFu makes it possible to poll people who resemble your target customer. Let’s take a closer look at who makes up the PickFu market research panel.

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