Rachel Poli


Which One Won? Podcast cover art that makes you want to press ‘Play’

While podcasts are designed to please the ear, they have important visual elements as well. Think about it. When you scroll through your phone, it’s probably the podcast cover art, not the description or the title alone, that makes you stop and want to know (and hear) more.

In this PickFu poll, the user asked a targeted audience of 50 podcast listeners — who better to ask? — to choose between two cover art logos for a podcast called “The Caring CEO.”

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Which One Won? Choosing an eye-catching logo

A logo is one of the most important elements of a brand. When customers see it, they should immediately recognize it and think of your business.

In this ranked PickFu poll, a business owner pitted three designs for a single-word logo against each other, asking a panel of 50 people, “Which logo is more appealing?”

Each logo uses a different font or color combination. Option A features a white font against a black background, with the four middle letters in swappair intertwined. Option B is in a similar font but with gradient coloring. Option C is written in plain black font with pair in bold.

Respondents ranked the options in order of preference. Can you guess which one won?

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Which One Won? A business name you can trust when buying a car

Before consumers shop for a car, they have to find a car dealership. How do they choose? If you’re the business owner, put yourself in their shoes. You’d want to find a place you can trust, one with a professional-sounding business name, right?

In this PickFu poll, an entrepreneur asked 50 people which name they preferred for a used car classifieds website: Car Findings (Option A) or Carz Hut (Option B).

Can you guess which one won?

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How to Sell Audiobooks

Audiobooks are all the rage in the publishing industry, with platforms such as Audible and Apple Books offering listeners thousands of options. If you’re an author, the first thing to know about publishing an audiobook is that it’s nothing like that of e-books and paperbacks. Let’s take a look at the industry and the process of how to sell audiobooks.

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Your Complete Guide to Monadic Testing

Monadic testing is a research-based testing concept. But what is it and when should you use it? How should monadic testing complement other kinds of testing, such as focus groups or online surveys? This guide will answer these questions and more.

What is monadic testing?

Monadic testing is showing a product or concept to research respondents in isolation, as opposed to comparison testing where two or more products or concepts are shown to respondents at the same time.

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How to Optimize Your Digital Shelf to Boost Sales

When it comes to starting an e-commerce business and setting up your product pages, there’s a lot happening behind the scenes. Creating your digital shelf is more than just placing products online and waiting for people to buy.

So much goes into making a digital shelf that converts and looks appealing. In this article, we’ll discuss what a digital shelf is, why it’s important to pay attention to every aspect of it, and how to optimize it to boost your sales.

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8 App Store SEO Tips to Increase App Downloads

Search Engine Optimization, or SEO, drives more traffic to your web pages through organic web searches. By optimizing your web content, people can more easily find the answers they’re looking for as well as services and products. App Store SEO should be treated with the same importance as web pages, but with the goal of increasing app downloads.

With so many ranking factors in the App Store, let’s outline how to improve your app’s visibility.

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