Rachel Poli

Which One Won? A business name you can trust when buying a car

January 20th 2021 By Rachel Poli

Which One Won: Business name for car dealership

Before consumers shop for a car, they have to find a car dealership. How do they choose? If you’re the business owner, put yourself in their shoes. You’d want to find a place you can trust, one with a professional-sounding business name, right?

In this PickFu poll, an entrepreneur asked 50 people which name they preferred for a used car classifieds website: Car Findings (Option A) or Carz Hut (Option B).

Can you guess which one won?

How to Sell on Wayfair

January 11th 2021 By Rachel Poli

Wayfair is one of the largest online retailers of home goods. For third-party sellers looking to expand beyond Amazon, eBay, and other e-commerce channels, Wayfair is an appealing and affordable option. Here’s a primer on how it works and how to sell on Wayfair.

How to Sell Audiobooks

December 14th 2020 By Rachel Poli

Audiobooks are all the rage in the publishing industry, with platforms such as Audible and Apple Books offering listeners thousands of options. If you’re an author, the first thing to know about publishing an audiobook is that it’s nothing like that of e-books and paperbacks. Let’s take a look at the industry and the process of how to sell audiobooks.

The Author’s List of Writing Strategies

Modified: December 15th 2020 By Rachel Poli

Satisfied and happy smiling girl lying on sofa in room, and writing notebook

All writers have their own creative process. Some are pantsers who fly by the seat of their pants. Others are planners who use outlines so they always know what’s going to happen next. It takes time to figure out writing strategies that best fit your style, but it’s well worth it. Use this list of writing strategies to see which ones work best for you.

Your Complete Guide to Monadic Testing

November 16th 2020 By Rachel Poli

Monadic testing is a research-based testing concept. But what is it and when should you use it? How should monadic testing complement other kinds of testing, such as focus groups or online surveys? This guide will answer these questions and more.

What is monadic testing?

Monadic testing is showing a product or concept to research respondents in isolation, as opposed to comparison testing where two or more products or concepts are shown to respondents at the same time.

Your Complete Guide to Amazon FBA Product Sourcing

October 12th 2020 By Rachel Poli

Sourcing products to sell can be done through various methods such as dropshipping, print-on-demand, wholesale, and custom manufacturing. Today, let’s take a look at Amazon FBA product sourcing and answer common questions about deciding which products to offer.

How to Optimize Your Digital Shelf to Boost Sales

September 14th 2020 By Rachel Poli

When it comes to starting an e-commerce business and setting up your product pages, there’s a lot happening behind the scenes. Creating your digital shelf is more than just placing products online and waiting for people to buy.

So much goes into making a digital shelf that converts and looks appealing. In this article, we’ll discuss what a digital shelf is, why it’s important to pay attention to every aspect of it, and how to optimize it to boost your sales.

8 App Store SEO Tips to Increase App Downloads

August 24th 2020 By Rachel Poli

Search Engine Optimization, or SEO, drives more traffic to your web pages through organic web searches. By optimizing your web content, people can more easily find the answers they’re looking for as well as services and products. App Store SEO should be treated with the same importance as web pages, but with the goal of increasing app downloads.

With so many ranking factors in the App Store, let’s outline how to improve your app’s visibility.

A Complete Guide to Micromarketing with PickFu

August 3rd 2020 By Rachel Poli

Marketing is an umbrella term for the way you can promote your products and services. Micromarketing is a promotion strategy targeting a specific group of people or audience within your niche.

It’s one thing to make sure your ad is seen by as many people as possible, but if 75% of those people aren’t your targeted audience, your product won’t sell well. Micromarketing helps you to target your product or service to the right people, ensuring you can sell effectively.

How to Get Reviews on Amazon: 11 Dos and Don’ts

July 27th 2020 By Rachel Poli

Receiving reviews on your products through Amazon is important for a number of reasons. These ratings help shoppers evaluate how popular your product is, how helpful the customer service may be, and more. Reviews show the quality of your business and build trust in your product based on what others say.

To ask for reviews, you can use feedback tools through Amazon, encourage your shoppers to leave reviews post-purchase, send messages to your email list, or even leave a thank-you note within the packaging of a bought item.

However, there’s also etiquette that goes along with review solicitation. Here are some dos and don’ts on how to get reviews on Amazon.

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