Some of the most memorable book titles are one word long. Holes. Americanah. Atonement. Beloved. It. But how do you know if your idea for a one-word book title is enough? Test titles of varying lengths on an audience of PickFu respondents, as this author recently did.
The author presented these three titles along with the question, “Which book title is better?”:
If you’ve written a book on a highly specific subject, how do you choose the best cover? Narrowly define your target audience in a PickFu poll.
That’s what one author did for his book about collecting and selling art titled, Own a Fraction, Earn a Fortune: The Complete Guide to Co-Investing in Art and Collectibles.
He selected a target audience of 100 respondents who likely have the means to buy and sell collectible art. These were people between the ages of 25-64 who have a bachelor’s or graduate degree and earn between $61,000-$101,000+.
Say you’re a coffee business and you want to create an iced, blended coffee drink similar to Starbucks’ beloved Frappuccino® Blended Beverage. Be careful what you name it. You don’t want to create likelihood of confusion.
Coffee Culture Cafe, a Canadian coffee franchise, knows this firsthand. Ten years after Starbucks introduced its now-iconic Frappuccino®, Coffee Culture Cafe launched a blended-ice coffee drink called the Freddoccino.
Freddoccino, Frappuccino®. The names and logos are different — but not that different.
It would be terrible to launch your website only to discover hours (or minutes) later that something is wrong. Maybe there’s a glitch in your pricing or a huge typo in one of your product descriptions. The best way to prevent such a headache? Conduct a thorough round of e-commerce website testing.
E-commerce website testing includes functional testing, security testing, performance testing, database testing, usability testing, and mobile app testing. For more on these types of testing, check out this article.
Monadic testing is a research-based testing concept. But what is it and when should you use it? How should monadic testing complement other kinds of testing, such as focus groups or online surveys? This guide will answer these questions and more.
What is monadic testing?
Monadic testing is showing a product or concept to research respondents in isolation, as opposed to comparison testing where two or more products or concepts are shown to respondents at the same time.
Apps have become part of the fabric of our lives. We use them to wake up, read the morning news, seek out breakfast recipe ideas, and connect with friends. When we wait in grocery store lines or doctor’s offices, we play games, read books, or watch our favorite TV shows — all on our favorite apps. They’re so prolific that it seems we should all know how to pitch an app idea…right?
Not quite. They haven’t been around for that long, when you think about it.
We really only started using apps in earnest when the iPhone debuted in 2007.
It’s tough to pick a book cover that isn’t too similar to its counterparts, too bland, or too busy. That’s why PickFu is an excellent place to take your self-help book covers when your brain can’t handle the back-and-forth about which one is best anymore.
One author recently took to PickFu to decide between two book covers for nonfiction titled, The Way of the Intelligent Rebel: Succeed Outside the System, Teach Yourself Anything and Achieve Ultimate Freedom.