You might already know you should use split testing to improve your Amazon listing. But do you know how to do it well?
Watch Daniela’s tips on how to split test your Amazon images the right way.
This Mother’s Day isn’t like any other. Many of us aren’t able to visit our moms in person for hugs and kisses or go out to brunch at our favorite restaurant. But regardless of the distance that we’re keeping, one thing that’s timeless is the wisdom that moms impart in our lives.
Using PickFu, we asked 100 people to share the best advice they received from a mom (any mom, not necessarily their own!) We collected our favorites here.
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Editor’s note: Thanks to G2 for providing this guest post on building your e-commerce tech stack.
There are more software options for e-commerce businesses now than ever before.
As consumers have become smarter buyers who are pickier with their purchasing decisions, software businesses have had to adjust in order to stand out to consumers. This has not only resulted in software becoming increasingly more intricate to fit the needs of buyers, but the array of available options also continues to increase.
For the consumer, this is a positive shift because, well, people love options. However, it can also become overwhelming when it’s time to create an e-commerce tech stack that will help you offer the best buyer journey possible.
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Ever wonder what shoppers are actually looking at when browsing Amazon listings? Do lifestyle images matter more than infographics? What about pure product photos?
Watch as Daniela breaks down a survey of thousands of Amazon customers answering this critical question.
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While the coronavirus has upended daily life for everyone, PickFu has always been a fully remote company. We hire and operate around the globe, relying on video meetings and online communication. Therefore, our day-to-day operations have not been impacted, and we do not anticipate any service interruptions.
Still, this is a harrowing time. The whole world is scrambling to adjust to a new abnormal. Some businesses are experiencing disruptions in their supply chain and shipping capacity. Others have lost all their foot traffic. The future is uncertain for so many.
To help ease the burden, PickFu is committing $20,000 to help businesses in need.
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Join PickFu in a live discussion about Ranked Choice Voting. This virtual town hall will take place on Facebook Live and YouTube live on Wednesday, March 25, 2020, beginning at 11 AM Pacific Time.
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Join PickFu every third Thursday of the month for insider news, live discussion, and fun giveaways.
Find Third Thursdays on Facebook Live and YouTube Live at 10 AM Pacific Time.
Use the form below to ask a question or enter to win a free poll that we’ll discuss at the next session.
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Since Amazon customers can’t experience your product in person, they rely on listing photos. That’s why following Amazon image requirements is crucial to making the sale.
Your main listing photo is especially important. Not only will it show up first on your product page, but a thumbnail appears in search result pages, too. This means that your main photo could greatly impact your product’s clickthrough rate.
Check out this guide to learn the nitty-gritty of good product shots: everything from technical details to choosing which photo to feature.
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Depending on whom you ask, February 14 is either a day to celebrate the best of human relationships or a cynical marketing ploy. Regardless of which side you take, love is uplifting, romantic, hilarious, and terrifying, often at the same time.
Just in time for Valentine’s Day, PickFu gathered a panel of 200 married people to share their proposal stories and rate them on a scale of 1 (least romantic) to 5 (most romantic). Their stories will make you cheer, laugh, and choke up — much like love itself.
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Editor’s Note: Thanks to Priyanka Prakash of Fundera for this guest post on e-commerce website policies.
Just like any venture, your e-commerce business needs to outline its policies from the get-go. Because of the technology and processes involved, however, running an online store will require even more policies than your average business.
When you’re in charge, you’re responsible for setting up all the necessary e-commerce policies for your online business. But what are protocols do you need to establish yourself?
Though the full answer to this question will depend on a variety of factors — like your industry, headquarters location, and your offerings — there are certain policies that every online retail business should consider setting up.
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