Which One Won? Mobile app name ideas

With a massive number of mobile games available to download, first impressions are critical. Showing your mobile app name ideas to players before launching in the App Store is smart.

The game creator in this PickFu poll ran a split test of two possible app names. They targeted an audience of 50 respondents who play mobile games on either an iPhone or Android device

These respondents chose between Option A, Moe Moe Girls, and Option B, Zombie Girls. 

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Amazon Image Requirements: 6 Tips to Optimize Photos for More Sales

Since Amazon customers can’t experience your product in person, they rely on listing photos. That’s why following Amazon image requirements is crucial to making the sale.

Your main listing photo is especially important. Not only will it show up first on your product page, but a thumbnail appears in search result pages, too. This means that your main photo could greatly impact your product’s clickthrough rate.

Check out this guide to learn the nitty-gritty of good product shots: everything from technical details to choosing which photo to feature.

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Which One Won? Even subtle changes can improve logo design

The importance of your brand logo can’t be overstated. Every time someone comes across your brand, they’ll see your logo. As part of a successful brand image, your logo should leave a lasting impression with customers. A subtle change can take immediately improve logo design, taking it from ‘meh’ to instantly recognizable. 

The creators of Lead My Dog have run a PickFu poll to split test two versions of their logo. At first glance, the logos seem nearly identical. However, there are a couple small differences between each logo – and those small differences had a big impact on the respondents!

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Which One Won: How should you design a book cover about design?

If you write an e-book, you might assume you can get away with spending less time on your book cover than someone who’s publishing a physical book.

But e-book covers matter just as much as physical book covers. When potential customers browse an online selection, the cover is the first thing they see. For some books, covers are especially important because they reflect what the book is selling.

Take this recent PickFu poll, run by the author of a DIY interior design e-book aimed at women. The pollster created a ranked poll on PickFu to find out which of their covers attracted the audience best.

Option A features a book cover with a tidy text box against a clean, modern-looking room. You can’t see a whole lot of the home because the focus is on the tables, but the title and subtitle look professional.

Option B removes the box and shifts the title upward, helping potential readers to see more of the room.


Option C introduces new font colors and shifts a banner of text over the fireplace.

Can you guess which one won?

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Which One Won? Choosing beer name ideas

There are a lot of challenges that an entrepreneur needs to tackle when launching a new company: deciding what you’re going to sell, planning a marketing strategy, researching the right e-commerce platform. But before you can do almost anything else with your company, you’ll need to choose the right brand name. In a cluttered industry like the alcohol accessory sector, beer name ideas can be the key to differentiating yourself from your competition.

In this PickFu poll, a business owner was keen to discover the most appealing name for their beer ice pack brand.

The poll offered three options: Koolaroo, Refreeze, and Sweet Chill. Can you guess which one won?

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Why You Need a Mobile App Business Plan (And How to Make a Good One)

It’s not cheap to build an app. One source says that building a simple functions app like a timer or a tip calculator costs upwards of $10,000. A more complicated app is much more expensive — think a quarter of a million dollars. So to build an app without sinking your finances, you need to create a mobile app business plan.

Before we dive into what that plan should look like, let’s figure out why your brand should develop an app in the first place.

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Which One Won? Understanding what makes a good book title

When someone mentions cyber hackers, you usually think, ugh! Those people who can breach my computer’s privacy and steal my information and money? I stay away from them.

But what if you needed people to see the other side of cyber hackers, and you decided to write a book about it? What type of title would convince readers to look past their negative assumptions and get them to pick up your book?

One author created a PickFu poll to answer this question.

Option A’s title is The Cyber Crisis: Why the Hackers We Fear are the Hackers We Need.

Option B is Cyber Soldiers: How Hackers Can Save Us.

Can you guess which one won?

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How to Sell App Ideas: A Must-Have Guide

If you’ve decided to step into the app developing game, congratulations! You’ve just started a business. And like any other business, you’ll have to find backers or buyers to sell app ideas to.

Maybe you’ve got a brilliant app planned and you want to sell it to someone else to produce. Or maybe you want to dive into the process yourself and see where the journey leads. Either way, you’ll have to:

  • Validate your idea
  • Define your target audience
  • Test a prototype to your target audience

This guide on how to sell app ideas will tell you everything you need to know about selling your app idea to financial backers or potential idea buyers.

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