Hiking Audience Targeting

Polls based on Hiking specific focus groups: Not Hiker and Hiker

Polls with Hiking-specific Targeting

Check out 10 surveys targeting hiking. Learn how they pose their questions and view the written responses.

  • Which logo design will more likely make you Buy a $150 Soft Cooler Bag?

    This is a 2 option poll with 200 respondents targeting Income ($61 100k), Gender (Female, Male), Age Range (18 24, 25 34, 35 44, 45 54), and Hiking (Yes). A sample of responses:

    • I like how this one incorporates the bag better into the logo. It looks cooler and fits better.
    • I learn more towards choice A because of the logo being larger and of a greater design.
    • B is bold and memorable.
    • I like the more subtle look.
    • I prefer the more minimalistic feel which makes the bag look cleaner and higher quality
  • What do you think of the name "Take Trails" for an outdoorsy apparel brand?

    This is a 1 option poll with 50 respondents targeting Age Range (35 44, 25 34), Hiking (Yes), and Amazon Prime Membership (Yes). A sample of responses:

    • Yes. I would love to take the trails in my take trails gear. I'm a huge hiker and I think this name is both clever and fun. Good luck!
    • i like that idea alot actually. i cant wait to see it online
    • I like it. It fits well and really makes me associate the brand with the product. It makes sense to me.
    • Take Trails isnt a super great name at all. But your onto something good
    • I think that its a great name. I think it fits well with what it trying to convey.
  • What do you think of the name "Thruland" for an outdoorsy apparel brand?

    This is a 1 option poll with 50 respondents targeting Age Range (35 44, 25 34) and Hiking (Yes). A sample of responses:

    • It definitely sounds like an outdoors brand, but it seems a little flimsy. something about "thru-" makes me think of, or rather not think of, passing by the outdoors on an interstate or something. However, it is a somewhat unique name, and it does roll off the tongue.
    • It's a decent name but if i have one note it might be a little too vague for a company that makes outdoor apparel, and by that make it more specific for your company.
    • I like it. Your going thru different parts of the land and seeing different places.
    • Thruland is ok, but it plays too much like a drivethru. Sounds more like an auto related company.
    • I really love that name. It almost sounds like through hiking. It has that outdoorsy feel but as well as a familiar feel. It's very catchy. I can see it being a very popular brand's name.
  • Which brand name is catchier for an outdoorsy apparel brand?

    This is a 2 option poll with 50 respondents targeting Hiking (Yes). A sample of responses:

    • I like B,Taking Trails, because that is what I do, take the trails. I think the name in Option A is a bit too long. B is more catchy than A.
    • Taking Trails just sounds a bit confusing as to what it means
    • I like A the most because it's catchy and has a fun ring to it.
    • IT TENDS TO USE THE PRODUCT BY WORDS IT'S SELF.
    • Option A is catchy, outdoorsy, and it sounds fun.
  • Which color would you like when buying a tactical 3-5 days camping backpack? Please list top 4 color you are considering.

    This is a 1 option poll with 50 respondents targeting Gender (Male) and Hiking (Yes). A sample of responses:

    • black, olive, tan, gray
    • I think a lighter shade of green or anything from that to a light grey, something that won't heat up in the sun
    • I would like desert tan if going on tactical backpacking trip. The color goes best in the woods and the outdoors. A camo color would be my second choice, camo always goes good in the woods and outdoors. Brown would be my third choice and black my fourth choice.
    • I think i would choose multi-camo because I think it would blend well in an urban and rural/wooded setting.
    • My top four would be forest green, light green, tan, and dark grey
  • Which brand name is catchier for an outdoorsy apparel brand?

    This is a 2 option poll with 50 respondents targeting Hiking (Yes). A sample of responses:

    • While option "B" may he hard to pronounce at first - its also a single word that in the end would be easier to say.
    • I would prefer a one word brand name too. It sounds fun and easier to say than A.
    • I don't like that the name in B is made up. A sounds more natural and straight forward
    • It makes more sense. The other option could mean many things which someone would not "get" quickly
    • That other option sounds more like a spell than a company name, making me think differently of the brand
  • You want to buy a portable shower bag for camping. Which color would you choose and why? (ignore the color and type of the shower head)

    This is a 5 option poll with 50 respondents targeting Hiking (Yes). A sample of responses:

    • I chose the color more relatable to camping
    • I prefer greens for camping equipment as it blends in more with the natural surroundings.
    • Camo or green seems to be a good fit for outdoors items as seen here.
    • i didn't like the cam one. i preferred plain colors of which white was my favorite
    • I ranked these in order of how conservative they looked. I think A C and E are nice and conservative. I definitely wouldn’t but B or D, they are too loud.
  • Which image is more appealing for a website's main image. Website is for hikers and backpackers over 50.

    This is a 2 option poll with 50 respondents targeting Hiking (Yes). A sample of responses:

    • It has a more personal, human touch.
    • this couple is #goals. it's very aspirational
    • Option A better depicts the activity involved
    • this one they seemed like they are having alot of fun
    • This option feels more real and has a look that says over 50.
  • Which product would you buy?

    This is a 2 option poll with 50 respondents targeting Hiking (Yes). A sample of responses:

    • I like that in choice A they show the carrying bag that comes with it. I also like the suggestions of where to bring my selfie stick. I would buy choice A
    • I know what a selfie stick is used for, so the other image descriptions don't really seem necessary to me. This one makes more sense to me.
    • B has a nice design and overall superior layout.
    • I much prefer the backpack instead of the selfie stick. I would never use a selfie stick.
    • This shows the product in action and I can better understand its purpose.
  • What colour collection do you like best for these High quality merino wool hiking socks?

    This is a 3 option poll with 50 respondents targeting Hiking (Yes), Income ($61 100k), Gender (Male), and Age Range (35 44, 25 34). A sample of responses:

    • I liked the grey and blue accented socks. I thought they made the design stand out more than the other choices. The yellow color was my least favorite. I wouldn't want mustard yellow socks.
    • I think blue goes with everything. I would probably wear these with jeans while out hiking. So I went with C Glacier Blues as #1 choice. I also like the navy and oatmeal color which ranks #2 for me and looks quite outdoorsy.
    • I prefer option C (Glacier Blues) because of the subdued color pallet of these socks. They would match any outfit I would choose to wear. The other socks are a bit too bold for my taste.
    • B has the best color choice and looks most appealing
    • I like how the orange band at the top contrasts the rest of the sock. Just a nice touch. For my second option (B), I always like the color blue. It doesn't stand out and goes with nearly everything (at least everything I own). The last option (A) just looks washed out and faded already. I don't like that color style.

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