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Which One Won? A modern logo for a nightclub

Certain businesses and industries naturally have a particular vibe, such as a floral shop being pretty or the construction industry being rugged. When creating logos and branding for your business, it’s important to match the feel customers expect. In this PickFu poll, the entrepreneurs behind a nightclub tested out two designs for a modern logo. Both options have the same color palette and feature the business name Levels Nightclub

However, each modern logo design features different fonts and spacing. Option A uses a rounded, bubbly font for the word Levels, while Option B uses a sharper, edgier font. These seemingly small differences give each logo a different look.  

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Which One Won? How to choose an appealing webinar title

Online webinars are a popular means for businesses to demonstrate their expertise and build an audience. In addition to compelling content, your webinar title must attract attendees. So how should you name your webinar? 

In this PickFu poll, an entrepreneur tested two webinar titles.   

Option A: [Webinar] Video for Business: How to make it work for me
Option B: [Webinar] Video for Business: How to get ahead 

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Which One Won? How to choose a brand color palette

The design of your app can make or break your business. No matter how good your app idea is, it must have a great design behind it. The app functionality is important, but so is the user experience, layout, and brand color palette. 

After coming up with two different color schemes for the HappySeller app, this mobile app developer used a PickFu poll to determine which was more popular. Since this was a main screen in the app, it was important to get the color palette right the first time around. 

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Which One Won? Mobile app designs that appeal to players

Mobile app designs are a crucial component of user engagement. Everything from your app icon to the user interface can affect how addictive an app becomes and whether it drives revenue. In a pay-to-play game, your in-game store must be visually appealing and easy to use in order to encourage more purchases.

A mobile app developer created two mobile app designs and tested them in this PickFu poll. The two in-game shops had different color schemes. Option A had a tropical background while Option B had a plain background. The differences were fairly subtle but made a big difference in the poll results.

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Which One Won? Choosing a brand name that people connect with

Choosing a brand name is a big undertaking. Brand names need to be clever and catchy but also instantly recognizable, especially to people who are discovering it for the first time.

One business owner considered two names for a brand that enables apartment dwellers to start an organic vegetable garden in their limited outdoor space. Using PickFu to test two different names, the business owner asked respondents which name represented the business idea better.

Respondents chose between PatioHarvest (Option A) and PorchFarmer (Option B). A clear winner emerged between the two. Which brand name do you think it was?

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Which One Won? How to write a mission statement that is on-brand

As you’re starting a business, the building blocks of its branding include your logo, tagline, and mission statement. A mission statement is a quick summary of the goals and values of a company. It acts as a compass to guide the organization as a whole. So when figuring how to write a mission statement, don’t create your mission in a vacuum. Get outside feedback to make sure the statement resonates.

Pawopolis, a store aimed at pet lovers, used PickFu to test two different mission statements to see which people find more appealing. The store’s owners arrived at the name Pawopolis thanks to another PickFu poll they ran to test their store name ideas. 

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Which One Won? An app icon with mass appeal

Considering images get more attention than text, creating the perfect app icon can make or break your new app. Your icon needs to be visually appealing and instantly convey the app’s usefulness and appeal. While an app icon is literally a small image, it has a big impact!

In this PickFu poll, the developers of a dating app want to see which mobile app icon is more appealing. Similar to other big-name dating apps, Singles Around Me focuses on finding singles currently near you and is intended for both men and women. 

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Which One Won? How to choose a book title that speaks to readers

When looking for a new book to read, the first thing a potential reader will notice is the book title. That split second can make the difference between a reader looking further at the book or continuing to browse. So how to choose a book title that’s catchy and interesting? Test your title ideas on PickFu.

In this book title test, an author presented two different book titles and asked 50 respondents which they liked better.

Option A was The Unexpected Picasso, and Option B was Ndugu: The Portrait Painter Who Couldn’t Paint.

Can you guess which book title won?

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