The PickFu Podcast with John Aspinall and Kevin King

We’re excited to debut the PickFu Podcast, a weekly livestream where John Aspinall (PickFu Brand Evangelist) dives into the importance of consumer insights and testing in the e-commerce industry and …

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Do you know how lucrative and promising the mobile game industry is? Statista reports that: There are also opportunities to use AI and augmented reality to create new games. The …

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Long gone are the days of relegating gaming to a niche hobby in the basement. In 2024, with a staggering market revenue of $455.27 billion, video gaming is serious business. …

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Fulfillment by Amazon (FBA) revolutionized e-commerce when it was in its prime – but is Amazon FBA worth it today? In 2024, there are plenty of other options for new …

A team trying to validate a software idea

​​As technology advances, SaaS (software as a service) is only going to get more popular. The SaaS market is forecasted to keep growing at lightning speeds. According to Gartner, end-user …

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Market validation is how businesses and product designers find out what their target market will think of their product. In essence, it’s how you determine if your product concept is …

Introducing PickFu surveys: ask more questions, get more insights

One of our most-requested features from customers has been the ability to ask the same audience multiple questions. So we’re excited to launch multi-question surveys to all PickFu users! Now …

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Much like Sesame Street’s Two-Headed Monster, the mobile application world has two dominant players: iOS and Android. Each platform caters to a distinct audience, has its own language(s), and offers …

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A wine label design might look delicate, pretty, or eye-catching, but it has a lot of heavy lifting to do. It’s the first point of contact between the wine and …

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Are you looking for the key to making your brand stand out in a competitive e-commerce space? If so, you need to understand and properly leverage the concept of a …