idea validation
For this marketing director, checking out the competition is all in a day’s work
by Janet Rausa FullerThis is How I PickFu it, our Q&A series with people who use consumer insights in their work life. Who: Katie EckstromWhere: Jersey City, New JerseyWhat: Marketing director at Plugable …
Mobile apps are expected to generate over $490 billion in global revenue in 2023. If you’re creative and have what you believe is a great app idea, now is the …
You’ve done your research. For hours, you and your team have brainstormed a product idea and you’re pretty sure it fulfills an existing pain point in your customers. You’re so …
