Marketing

Make your brand stand out by testing your marketing assets and honing your messaging with PickFu.

It’s time you got to know Daniela Bolzmann. Daniela is the founder of MindfulGoods.co, a one-stop shop for Amazon listing optimization. You probably already recognize her from our e-commerce tutorials …

Have you heard the quip about how no one can take anything written in Comic Sans seriously? While Comic Sans memes and manifestos are generally in good fun, they highlight …

Fulfillment by Amazon (FBA) has opened new doors for Amazon sellers who otherwise wouldn’t be able to store and ship their own products. But lately, the surge of interest and …

The project: the launch of Lost Walls Project jigsaw puzzles. When choosing the main image for your Amazon listing, split test your options, then test them again. This video, the …

The project: the launch of Lost Walls Project jigsaw puzzles. You know what you want to sell. You’ve decided on the artwork and validated your designs with thorough split testing. …

Thanks to Jake Rheude of Red Stag Fulfillment for this guest post on how baby boomer marketing can help drive traffic to your Amazon store. Let’s not pretend that 2020 …

Editor’s Note: Thanks to ZonGuru’s Eugene Cheng for this guest post on how to optimize your Amazon listing. Finding the right profitable product to sell on Amazon is important in …

Marketing is an umbrella term for the way you can promote your products and services. Micromarketing is a promotion strategy targeting a specific group of people or audience within your …

Editor’s note: Thanks to Anthony Bui-Tran of Pixelfy for this guest post on how to retarget Amazon customers on Facebook. In marketing terms, the basic difference between targeting and retargeting …

Have you ever seen a really neat product on Amazon that you considered buying until you read the product description? Maybe there were missing words, misspellings, jumbled sentences, or glaring …