keyword research

The 5 best tools for app store optimization, and runners-up

You’ve just released your newest app, which you worked on for months. You made sure that it focused on providing one unique benefit to the world. But now, you’re not …

If a customer is searching for a product on Amazon — cookware, for example — they’re likely to select a pot or pan featured on the first page of their …

A book’s title is its calling card. It’s how a potential reader finds your book. It’s how a satisfied reader talks about it to a friend. So when it’s time …