E-commerce
Optimize your product listings by testing design concepts, photos, and descriptions with a target audience of likely buyers.
5 common Amazon seller mistakes to avoid
Modified: by Kim KohatsuEditor’s Note: Thanks to BQool for providing this guest post on common Amazon seller mistakes. Amazon operates differently than other online shopping platforms by focusing heavily on the buyer’s shopping …
What is Amazon listing optimization?
Modified: by Laura Ojeda MelchorEditor’s note: Thanks to Eugene Cheng of ZonGuru for contributing to this article. If a customer is searching for a product on Amazon — cookware, for example — they’re likely …
How to choose keywords for Amazon
Modified: by Laura Ojeda MelchorUpdated and rewritten by Laura Melchor Picking the right keywords for Amazon is almost as important as selling a top-quality product in the first place. You’re competing with millions and …
If a picture is worth a thousand words, it’s especially true when it comes to e-commerce photos. The first thing your potential customers will look at in your products listings …
- Business ·
- E-commerce ·
Why choosing the best fonts has a huge impact on your brand
Modified: by Kim KohatsuThanks to Rodney Laws of Ecommerce Platforms for this guest post on choosing the best fonts for your brand. Typography is so easily overlooked, yet it subtly affects everything around …
Thanks to Ronald Dod of Visiture for providing this guest post about search-engine-optimized product descriptions. Writing search engine-friendly product titles and descriptions is both an art and a science. Unfortunately, …
Chris Gronkowski runs Everything Decorated, an online shop for personalized gifts. “Choosing inventory to offer is the hard part,” he says. “We are a small family-owned business, so we have …
When you put in the effort and money to create nice product packaging, why not show it off in your main e-commerce image? This week, we’ll look at how an …
Thanks to Andrew Maffettone of Seller’s Choice for contributing this guest post on improving your product imagery. When people shop online, your product is only as good as its pictures. …
Since Amazon shoppers can’t hold your product in their hands, they rely on photos to experience an item and decide whether to buy it. That’s why high-quality Amazon product photography …