As a game developer or designer, chances are you’ve heard of the game design document (GDD). It’s one of the most referenced documents in the game industry, and for good …

Long gone are the days of relegating gaming to a niche hobby in the basement. In 2024, with a staggering market revenue of $455.27 billion, video gaming is serious business. …

Product development is a risky business. Whether you’re a software-as-a-service (SaaS) company, an app developer, an e-commerce brand, or a product manager, you want the solution you’ve spent countless hours …

In a world driven by ideas and innovations, it’s not uncommon to hear the words, “I have an idea for an app.” Whether it’s a game-changing productivity app, an interactive …

Wondering how to test your company logo and find out which design resonates most with your audience? This guide walks you through how to use PickFu’s powerful consumer polling platform …

First impressions matter. When it comes to your mobile app, your logo is the first thing would-be customers will notice when browsing through the app store. There are 2.29 million …

For all the talk about the video game industry being recession-proof, there’s no getting around the fact that the mobile gaming market is in a downturn.  As games analyst firm …

Nearly half of U.S. gamers are female. Still, people often assume the gaming world is overwhelmingly a male domain. The portrayal of women in games probably feeds this misconception. It’s …

Welcome to Expert’s Corner, our interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming, marketing, and publishing. This is where you’ll find insights, …

Welcome to Expert’s Corner, our interview series with makers, thinkers, and entrepreneurs in the core industries we serve: e-commerce, mobile gaming marketing, mobile game design and publishing. This is where …