#WhichOneWon

Explore real PickFu polls to see how and why respondents voted the way they did.

Which One Won? Anticipating App Icon Expectations

Viewers can draw strong conclusions from the tiny app icons in an app store. In that split second that they view the icon, they determine not only what type of …

Which One One? Connecting Your Cover with Emotions

When designing a book cover, it’s important to consider the emotions that you want your audience to feel. This often determines whether the person buys the book. In other words, …

Which One Won? Getting Dynamic With eCommerce Photos

SPLASH! I’m sure you’ve been there — that gut-wrenching moment when your phone fell from your hands and into water. You try the rescue tactics: blowing on it. Sticking it …

Which One Won? Getting Risky With Logo Design

The logo is one of the staples of your business. It establishes your brand. It distinguishes your company from others. Therefore, it’s important to make sure that you have tested …

Which One Won: Why Picking Target Audiences is Crucial

When designing an ad, app, book cover, or any piece of marketing, it’s important to consider the target audience. Results from a recent PickFu poll show how filtering a target …

Testing product designs with PickFu

An e-commerce seller ran a test on PickFu between two potential seat cushion designs, with an audience of 50 Amazon Prime subscribers. Both designs were black, but one design (Option …

The design of a book cover has a huge influence on whether a reader chooses to purchase that book. Therefore, it’s important for authors and publishers to be conscious of …

May old acquaintance be forgot. It’s that time of year when we resolve to better ourselves. Whether it’s to lose weight, quit smoking, or floss more, New Year’s resolutions tend …

If you’re like me, you saw Star Wars: The Force Awakens this weekend. As I watched actor Adam Driver inhabit the character of Kylo Ren, I couldn’t help but giggle …

What does the future look like? Is it a bleak dystopian hellhole? Or is it a time full of promise and possibility? One PickFu user wanted to know, so he …