If you’re selling products on Amazon, you already know that it’s more competitive than ever. Standing out from the crowd of similar products to capture and keep shoppers’ attention is, …

Businesses turn to survey panel providers because they need to conduct market research and gather customer feedback to make informed business decisions. But there are a lot of survey panel …

There’s nothing more important in business than keeping your finger on the pulse of your target audience. That’s why big businesses spend big bucks on focus groups, satisfaction surveys, and …

Mobile apps are expected to generate nearly $700 billion in global revenue by 2027. That means there’s a lot of money on the table for anyone with a great app …

If there’s one step you should take before spending money on PPC ads, landing pages, or other marketing assets, it’s copy testing.  Also known as pre-testing, copy testing is a …

Market research is the fuel for your business growth. Making decisions without consumer feedback is a recipe for disaster.  Surveys, polls, and user testing are all effective market research techniques …

Competition can be a great motivator for any business owner. It can also be the reason they go out of business. That’s exactly why 60% of companies have teams dedicated …

Understanding price sensitivity will help guide the many decisions you have to make as an e-commerce seller, entrepreneur, or retailer. After all, pricing your products and services is one of …

Unmet needs are complicated in any relationship, but they’re especially bad when it comes between you and your customers. Identifying your customers’ needs doesn’t have to feel like black magic. …