product photography

Artisan doing work on a laptop

Etsy is the one-stop shop for handmade goods, custom gifts, clothing, art, home decor, and those random but awesome knickknacks you just can’t live without. Founded in 2005, Etsy features …

Daniela video on main image optimization for CPG brands

The challenge: making packaged foods look enticing on Amazon. Photos of food sell themselves, right? Not in e-commerce, they don’t. Consumer packaged goods (CPG) companies that sell on Amazon face …

Immersed in social media

Amazon Posts is similar to a social media feed. It enables online retailers to promote their brand and products directly in Amazon. Sellers provide the content that best showcases their …

Which One Won: product image for juggling set

Scrolling through e-commerce product photos is the online version of window shopping, so it’s important to make them as enticing as possible. After all, before you land a satisfied customer, …

Editor’s Note: Thanks to Peter Alessandria, photographer at GreatProductShots.com for the following guest post about DIY product photography. 1. DIY Product Photography: The camera DON’T use your cellphone. Please. It’s …