Publishing

Boost your book marketing efforts by using PickFu to test book titles and covers with potential readers targeted by literary preference, reading frequency, and more.

There’s something appealing about reading a book from an insider’s perspective. It could be a book about being a paparazzo, or a midwife, or a maid. If there’s the magnetic …

While PickFu is incredibly useful for ebook authors, it’s also a vital testing tool for authors who plan to publish their books in print. One author recently tested four print …

Are you a risk-taker, or do you usually stay away from, say, the edges of cliffs? Do you consider yourself a bold person, someone who radiates confidence? And finally, do …

Most business owners are interested in books about marketing. But what if you wrote a book about account-based marketing (ABM) — a strategy in which the standard funnel gets flipped …

If you write an e-book, you might assume you can get away with spending less time on your book cover than someone who’s publishing a physical book. But e-book covers …

When someone mentions cyber hackers, you usually think, ugh! Those people who can breach my computer’s privacy and steal my information and money? I stay away from them. But what …

The most appealing fiction book covers may come down to personal preference: color, typography, imagery. That’s why it’s smart to poll a group of dedicated fiction readers because you’ll likely …

Some Christians grow up believing in Santa Claus, but many don’t. For Christians, Christmas tends to focus on Jesus instead of Santa. But what if the two were not mutually …

How to get back into writing

There’s a saying among writers that writing is indeed an art: the art of getting your butt in the chair, staying there without checking Facebook, and writing. Even before laptops …

What makes someone want to learn a new language? Is it the romantic nature of discovering another culture? A desire to communicate with a broader range of people? Maybe it’s …