logo design

It takes a lot of thought — and testing — to design a logo that will hook customers. Every detail matters, as one PickFu user discovered in this Head-to-head poll …

An image that reads, "Top Logo Mistakes and What You Can Learn From Them."

If you’re an entrepreneur, you know the importance of a strong logo. It sticks in your target audience’s mind, sets you apart from the competition, and encourages brand loyalty. It …

99designs review: two coworkers at a conference table

Creative professions require a different skill set than, say, managing a business, so when a business owner inevitably needs creative work done, it can get complicated. Logo design, web design, …

A main image that reads, "Which One Won?" and shows two logos.

What do shoppers look for in a logo? The answer is anything but clear cut, as this PickFu poll suggests. A brand wanted feedback on two completely different logos for …

A main image that shows two logos for a brand called "Encrypted Art."

Encrypted Art, a digital frame brand, needed to lock down its logo design, so it tested two options on PickFu with a general audience of 50 respondents. The two options …

Video: Choosing a new logo, part 2 of Rebrand series

The project: rebranding Raising Junior, a kids’ bath product. Raising Junior wanted to take its kids’ shampoo in a fresh direction to drive sales. First, the company put its product …

An image that says "Which One Won" that shows two Options of a logo.

How literal should the business logo be for a home decor brand named The Red Door House? That’s the underlying question in this PickFu poll. The user asked 50 female …

A header image with two logos reading "Foot SolJer."

What type of logo will get people excited about a high-end line of footwear insoles? One that’s not so pedestrian, according to this PickFu poll. The user asked 50 respondents …