If you’re tempted to skip using market research techniques before launching a product, think again. Better yet, think of Colgate. In the 1980s, the toothpaste maker decided to venture into …

PickFu’s John Li joined Norman Farrar, brand strategist and e-commerce expert, on his “Lunch with Norm” podcast to talk about all the ways e-commerce sellers can use PickFu to improve …

Say you’re a coffee business and you want to create an iced, blended coffee drink similar to Starbucks’ beloved Frappuccino® Blended Beverage. Be careful what you name it. You don’t …

It would be terrible to launch your website only to discover hours (or minutes) later that something is wrong. Maybe there’s a glitch in your pricing or a huge typo …

You’ve decided to plunge into the world of e-commerce, but there’s a problem: you aren’t sure how to get started with eBay product sourcing. You might already be familiar with …

One alumni weekend at the private school where my mom used to work, the principal of the school revealed his magnum opus of the year: a mockup of his dream …

If you’re looking for a fully customizable e-commerce platform, Magento 2 is the place for you. Unlike other e-commerce sites like Shopify — which is an excellent choice for small …

Sourcing products to sell can be done through various methods such as dropshipping, print-on-demand, wholesale, and custom manufacturing. Today, let’s take a look at Amazon FBA product sourcing and answer …

Editor’s note: Thanks to Spela Miekuz of Databox for this guest post on Google Analytics metrics. To generate more e-commerce sales, whether that’s on your Google Shopping store or on …

When it comes to optimizing your Amazon listings for Q4, what is your strategy? Some sellers look at optimization simply as a way to game Amazon’s algorithm. But that’s only one …