On the internet, and especially in a competitive marketplace like Amazon, reviews matter. E-commerce sellers count on positive reviews to build their customer base. Reviews are Amazon gold, but they …

Since Amazon customers can’t experience your product in person, they rely on listing photos. That’s why following Amazon image requirements is crucial to making the sale. Your main listing photo …

Editor’s Note: Thanks to Priyanka Prakash of Fundera for this guest post on e-commerce website policies. Just like any venture, your e-commerce business needs to outline its policies from the …

As an e-commerce seller, you do everything you can to make more revenue. That’s why you spend so many hours attending conferences, researching products, and learning from experts on YouTube.  …

When you’re building a brand, your logo is an important first impression to customers. Whether online or offline, your logo quickly becomes the calling card of a business. However, judging …

Product packaging plays an integral role in your product’s branding. From communicating your offerings to expressing your company’s values, unique packaging and labeling helps to convince potential consumers to make …

Purchasing a product is a visual activity. When you’re shopping in a store, you might pick an object up and turn it over a few times in your hands. You …

Editor’s Note: Thanks to Victoria Sullivan of Payability for this guest post on product financing. If you’re launching a new product, you’re likely going to need financing to cover the …

Editor’s note: Thanks to Danny Carlson for this guest post on Amazon A/B testing. Amazon gets more competitive every year, which means Amazon sellers need a big edge over the …

Meet the interviewer The E-commerce Evolution Podcast interviews top experts in the world of e-commerce. The show is hosted by Brett Curry of OMG Commerce, a company that specializes in …