I’ve been selling on Amazon since 2001. I’ve launched many successful private label brands and seven-figure e-commerce businesses. And I’ve shared my knowledge with others by speaking at conferences, helping …

Thanks to Ronald Dod of Visiture for providing this guest post about search-engine-optimized product descriptions. Writing search engine-friendly product titles and descriptions is both an art and a science. Unfortunately, …

Chris Gronkowski runs Everything Decorated, an online shop for personalized gifts. “Choosing inventory to offer is the hard part,” he says. “We are a small family-owned business, so we have …

When you put in the effort and money to create nice product packaging, why not show it off in your main e-commerce image? This week, we’ll look at how an …

Thanks to Andrew Maffettone of Seller’s Choice for contributing this guest post on improving your product imagery. When people shop online, your product is only as good as its pictures. …

Since Amazon shoppers can’t hold your product in their hands, they rely on photos to experience an item and decide whether to buy it. That’s why high-quality Amazon product photography …

The design of your app can make or break your business. No matter how good your app idea is, it must have a great design behind it. The app functionality …

Split testing is a common method to optimize your Amazon product listings and increase sales. Since there are so many aspects you can test in each listing, split testing can …

An Amazon A/B testing tool helps e-sellers figure out exactly what element in their product listing drives customers to act. In a traditional Amazon split test, sellers run variants of …

Mobile app designs are a crucial component of user engagement. Everything from your app icon to the user interface can affect how addictive an app becomes and whether it drives …