Certain businesses and industries naturally have a particular vibe, such as a floral shop being pretty or the construction industry being rugged. When creating logos and branding for your business, …

The best memoirs aren’t vague self-help style books—they’re pieces of literature that take the reader into the memoirist’s unique experience. Memoir titles should reflect that unique experience. One author created …

I’ve been selling on Amazon since 2001. I’ve launched many successful private label brands and seven-figure e-commerce businesses. And I’ve shared my knowledge with others by speaking at conferences, helping …

Thanks to Ronald Dod of Visiture for providing this guest post about search-engine-optimized product descriptions. Writing search engine-friendly product titles and descriptions is both an art and a science. Unfortunately, …

Chris Gronkowski runs Everything Decorated, an online shop for personalized gifts. “Choosing inventory to offer is the hard part,” he says. “We are a small family-owned business, so we have …

When you put in the effort and money to create nice product packaging, why not show it off in your main e-commerce image? This week, we’ll look at how an …

Thanks to Andrew Maffettone of Seller’s Choice for contributing this guest post on improving your product imagery. When people shop online, your product is only as good as its pictures. …

Since Amazon shoppers can’t hold your product in their hands, they rely on photos to experience an item and decide whether to buy it. That’s why high-quality Amazon product photography …

The design of your app can make or break your business. No matter how good your app idea is, it must have a great design behind it. The app functionality …

Split testing is a common method to optimize your Amazon product listings and increase sales. Since there are so many aspects you can test in each listing, split testing can …