Guides and how-tos
Dig in and uncover expert tips and the aha insights you didn’t realize you needed.
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Video: Split test your Amazon main image to improve your click-through rate
by Janet Rausa FullerThe problem: Your Amazon product listing is getting impressions, but not clicks. You’ve optimized your product listing to make the search engines happy. But your click-through rate is low, which …
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What is a website feedback tool and why do you need one?
Modified: by Cate Flahardy GuarneryThere’s more to a website than big pictures, flashy videos, bright colors, and lots of copy. In fact, a website can have all those things and still fall flat. From …
Need help choosing your LinkedIn profile and cover photos? Maybe you’re new to LinkedIn, or maybe you’re finding it harder to pick photos than you thought it would be. It’s …
- Business ·
- E-commerce ·
- Marketing ·
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Amazon FBA aggregators: Strategies, success stories, and a who’s who
Modified: by Matt EllisFulfillment by Amazon (FBA) has opened new doors for Amazon sellers who otherwise wouldn’t be able to store and ship their own products. But lately, the surge of interest and …
With a 79% growth in e-commerce sales last year, Walmart Marketplace — the world’s second-largest online marketplace — is closing in on No. 1 Amazon. This leaves dropshipping professionals and …
How to write a book title that will sell
Modified: by Laura MelchorHere’s a secret many writers don’t know before they get published: your book title might change after you sign a contract with a publisher. Depending on the publisher, you may …
- E-commerce ·
- Marketing ·
- Video ·
Video: How a pair of split tests led to a stunning Amazon main image
Modified: by Janet Rausa FullerThe project: the launch of Lost Walls Project jigsaw puzzles. When choosing the main image for your Amazon listing, split test your options, then test them again. This video, the …
Getting users to download your app is not as simple as “If you build it, they will come.” Even if they do, that’s still only half the battle. Research shows …
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- Guides and how-tos ·
- Marketing ·
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Video: How to pick product packaging that sells for a unique jigsaw puzzle
Modified: by Janet Rausa FullerThe project: the launch of Lost Walls Project jigsaw puzzles. You know what you want to sell. You’ve decided on the artwork and validated your designs with thorough split testing. …
People are buying their clothes on Amazon more than ever. It’s easy to see why. Amazon offers quick shipping, easy returns and exchanges, and scores of trusted and emerging brands. …