Mobile apps

Optimize your app icons, screenshots, and in-app UX and creatives, by polling targeted audiences like mobile gamers and iPhone users.

Mobile App Business Plan

It’s not cheap to build an app. One source says that building a simple functions app like a timer or a tip calculator costs upwards of $10,000. A more complicated …

Test catchy mobile app names with PickFu

Naming a new mobile app isn’t easy. Clever and catchy mobile app names help you stand out from your competitors, but it’s tough to know what users will think. The …

The 5 best tools for app store optimization, and runners-up

You’ve just released your newest app, which you worked on for months. You made sure that it focused on providing one unique benefit to the world. But now, you’re not …

What’s the right App Store icon size? What should you depict in your icon? What difference will it all make? This guide to app icons will help answer these important …

app store ranking factors and how to optimize for them

The key to success in the App Store is to optimize, optimize, optimize. In this article, we’ll introduce five key App Store ranking factors and how to master them. 5 …

in-game currency name

Developing a new mobile game requires many decisions along the way. Some decisions are obvious, like coming up with a mobile app name and designing an icon for your game. …

The design of your app can make or break your business. No matter how good your app idea is, it must have a great design behind it. The app functionality …

Mobile app designs are a crucial component of user engagement. Everything from your app icon to the user interface can affect how addictive an app becomes and whether it drives …

Which One Won? Anticipating App Icon Expectations

Viewers can draw strong conclusions from the tiny app icons in an app store. In that split second that they view the icon, they determine not only what type of …

Which One Won: Why Picking Target Audiences is Crucial

When designing an ad, app, book cover, or any piece of marketing, it’s important to consider the target audience. Results from a recent PickFu poll show how filtering a target …