Industries

If this is the year you plan to publish a book, resolve to take solid steps to get you there. Here are five suggestions to set yourself up for success. …

Clay Ostrom is the co-founder of a consultancy called Map & Fire which helps brands develop Lean Strategy. He was introduced to PickFu in a Medium article by Mike Fishbein, …

User reviews not only influence other users to try your app, but they help boost your app’s visibility in an already crowded marketplace. We spoke with app creators and got …

A book’s title is its calling card. It’s how a potential reader finds your book. It’s how a satisfied reader talks about it to a friend. So when it’s time …

Exactly who likes your product or design should never be a mystery to you. Knowing your audience means understanding their needs and desires, and knowing how best to address them. …

When Steve Jobs talked to Fortune in 2000 about the Mac OS X’s Aqua interface, he delivered a classic line: “We made the buttons on the screen look so good …

It started with an idea. Then it turned into a manuscript. Maybe you used one of the eight tools we highlighted to write and edit that manuscript. Now it’s time …

At its most basic, writing only requires a pen and paper. But these eight tools will help you take your writing further – from composition to grammar checking, from workshop …

Self-publishing is a learn-as-you-go process. Authors must constantly adapt and try new tactics in order to get their books in front of the right audience. We asked experienced authors if …

Launching in the App Store means being at the mercy of Apple and Google, a nerve-racking prospect. Rejections can sometimes seem arbitrary, and unforeseen bumps in the road can delay a …