Developing cross-platform mobile apps not only requires unique coding, but also an awareness of differences between the App Store and Google Play, and how to market those apps for each …

Mobile app developers often have more than one app to promote. Marketing to users who are already engaged in one of your apps to download another is an effective method …

There are many reasons to test your business name, but this might be the most compelling: names can influence destiny. Studies have linked a person’s first name with chosen career, …

One of the most popular uses for PickFu is to run preference tests on logo designs. If you’re in the process of creating a logo, learn from these past polls …

We created a video just for authors who might want to use PickFu. Well-known writers including Anne Janzer, Tim Grahl, and J.J. Salem have recommended PickFu to fellow publishers. Want …

Amazon is the world’s largest bookstore. If you’re an author, you need to make the most of your presence there. I spoke with several indie authors to get their advice …

How do you bring the right people to your online store? How do you get them to stay? What sets you apart from competitors? Your e-commerce marketing strategy should answer …

PickFu polls are popular among mobile app companies, self-publishing authors, and e-commerce businesses. But these pollsters may be missing out on a helpful strategy: testing creative in context. What does …

Creating unbiased poll questions will help you achieve unbiased results. One of the biggest benefits of polling is accessing an audience of people who have no familiarity with your product, …

Editor’s Note: Thanks to Peter Alessandria, photographer at GreatProductShots.com for the following guest post about DIY product photography. 1. DIY Product Photography: The camera DON’T use your cellphone. Please. It’s …